FLORii the Label.

13/10/2026

In case you missed it the first time… 👀🧢

Our hat deal is STILL going strong! 🔥

Buy ONE hat and get your SECOND hat HALF PRICE! 🙌🏽

Whether you’re grabbing one for yourself and one for someone special, or just can’t decide on a favourite, we’ve got you covered! 🤎

You’ve got until the END OF OCTOBER to take advantage of this deal!

A little something from FLORii to say THANK YOU for your continued love and support. 🖤

Shop online now! 🛍️

10/10/2026

Our first ever Free Ship Friday and you absolutely showed up! 🤎

Thank you for the huge response and every single order. I’ll be busy packing over the weekend, with all orders shipped by Monday at the latest 📦

Your support means so much to me and FLORii. Next stop: you! 🫶🏽

08/10/2026

08/10/2026

I told you I’d be back with an announcement worth waiting for… 👀🤎

Over the past 11 months, you mob have shown FLORii the Label so much love and support, and I don’t take a single bit of it for granted.

Moving forward, I’m making it my mission to give back to the customers and followers who continue to show up for my little business. 🫶🏽

And we’re kicking things off with something special…

🚨 FREE SHIP FRIDAY IS HERE! 🚨

That’s right! Once a month, we’ll be bringing you FREE SHIPPING as a little thank you from me to you! 📦🤎

This is just the beginning. More ways to give back, more little surprises and more reasons to keep showing up for FLORii.

Because without you mob, none of this would be possible.

11 months of FLORii. Built on culture. Backed by community. Driven by love. 🤎

08/10/2026

BUY ONE HAT, GET THE SECOND HALF PRICE! 🔥

Because one FLORii hat is never enough!

We’re bringing you another deal this October! 🙌🏽

Buy any hat and get your second hat for 50% OFF!

Mix and match your favourites, grab one for yourself and one for someone else, or just treat yourself to two! 🤎🖤

Culture worn. Legacy in motion.

🛒 Shop now at FLORii The Label!

06/10/2026

🖤💛❤️ SOCK DEALS ARE HERE 🖤💛❤️

Stock up on our Aboriginal Flag Crew Socks and save when you grab more 👏🏽

🧦 2 pairs for $25 — SAVE $5
🧦 3 pairs for $35 — SAVE $10
🧦 4 pairs for $45 — GET YOUR 4TH PAIR FREE!

Mix them, match them, keep them for yourself or grab a few for the family. 🙌🏽

A simple way to rep culture every day. 🖤💛❤️

Shop FLORii The Label now.

06/10/2026

I know it’s been a little quiet around here lately… but we’re back 🤎

October is looking like a GOOD month for FLORii and I’m excited to get back to being more active and showing you all what’s happening.

We’ve got stalls coming up throughout the month, plenty happening online, some new deals and discounts dropping, AND we’re making some room with clearance items 👀

I’ll be sharing all the details over the next week, so keep an eye on our socials because there’s definitely a few things you won’t want to miss.

And if you’re new here — welcome to FLORii! 🫶🏽

Make sure you check out our “Why FLORii” clip on our socials. You’ll get to hear from my grandmother, Florence, who FLORii was named after, and learn a little more about the story and meaning behind the brand. 🤎

Thank you to everyone who has stuck around while things have been a little quieter — and welcome to everyone who has joined us along the way.

Here’s to a big October for FLORii. ✨

25/09/2026

Cold mornings, warmer days…it’s that time of year again 🤎

Throw on your FLORii jumper for the morning chill, then grab your cap when that sun decides to show up. 🧢☀️

Jumpers, caps + all your FLORii favourites available online now.

19/09/2026

🩵 AN UNEXPECTED STALL FAVOURITE 🩵

Our Turquoise Flag Cap is clearly a stall favourite — and once they’re gone, they’re gone.

There will be no restock of this colourway, and with our next store still a little while away, now’s the time to grab yours online.

Subtle. Deadly. Easy to wear.
A little pop of colour while still repping culture. 🖤💛❤️🩵

Limited numbers remaining.

Shop yours now before we say goodbye to this one 👋🏽

18/09/2026

One of those days that reminded me just how much I love doing this. 🤎

Catching up with family, meeting so many people, having yarns, sharing laughs and simply enjoying being surrounded by community.

Yes, we came down with a stall — but days like this are about so much more than selling clothes. It’s the people, the connections, the stories and getting to take FLORii out into community.

Narrogin, thank you for such a beautiful day celebrating NAIDOC. 🖤💛❤️

My heart is full, and the road trip was absolutely worth it. 🤎