FLORii the Label.

FLORii the Label. Culture. Community. Legacy 🖤💛❤️
Ally-friendly clothing 🤍
BOORLOO based small business

Explore & Shop 👇🏾

https://floriithelabel.myshopify.com/

10/08/2026

The COLLECTIVE COLLECTION set the bar… now it’s time to raise it. 👀

The love you showed this collection was unreal, but behind the scenes we’ve already been working on what comes NEXT.

We’re stepping into something fresh. Something different. Something that still feels unmistakably FLORii. 🤎

New pieces. New designs. A whole new vibe loading…

And I have a feeling you’re going to LOVE where we’re going next. 😮‍💨

What do you think is coming? 👀👇🏾

07/08/2026

THE KIDS JUMPERS ARE FINALLY BACK 🥹🙌🏾

After the little production mix-up meant our original batch had to be remade, the replacements have officially arrived — and they are exactly how they were meant to be 🤎

A little bump in the road, but we got there 😮‍💨😂

So happy to finally have these back in my hands and even more excited to get them out to our little FLORii fam 🫶🏾

Worth. The. Wait. 🤎

06/08/2026

The Collective Half Zip. 🖤

Clean. Timeless. Built to be worn every day.

This one quickly became a favourite, and it won’t be long until it’s finally in your hands.

Thank you to everyone who backed this collection from day one—we’re getting closer.

The countdown is officially on. 🖤

05/08/2026

Our Chocolate Brown Half Zip is getting so close... 🤎

A little sneak peek while we count down the days.

Thank you to everyone who secured one during pre-orders.

We can’t wait to see these out in the community.

Not long now. 🤎✨

02/08/2026

The restock just got even better... 👀

Our fan-favourite Flag Socks are coming back, and they’re bringing two brand new colourways with them.

🖤 Grey + Black Flag
🤍 White + Grey Flag

Clean. Minimal. Culture, worn every day.

Not long now. 🫶🏾

31/07/2026

The restock just keeps getting better... 👀

Our two best-selling Flag Socks are officially coming in Big Kids & Little Kids sizes! 🤎🖤🤍

Now the whole family can match while repping culture in our signature minimalist style. 🫶🏽

Who’s grabbing a matching pair? 👇🏽

30/07/2026

The OG cap is coming back... with one subtle change. 🤎

We’ve swapped the brim to brown for a cleaner, more minimal look while keeping everything you already love about our original design.

Sometimes the smallest details make the biggest difference. 👏🏾

Who’s adding one to their collection when they drop? 👀

29/07/2026

COMING SOON

You asked… and we listened. 🤎

One of our most requested restocks is officially making its return.

Bringing together a clean, minimalist look with a subtle way to represent culture, it’s no surprise this one became a favourite. 🖤

Who’s securing one this time? 👀🖤

28/07/2026

RESTOCK INCOMING

For those who love the clean, minimalist look while proudly repping culture. 🤎

Our three bestselling FLORii Flag Crew Socks are RESTOCKING SOON 🙌🏾

✨ Black + White flag
✨ White + Chocolate Brown Flag
✨ Chocolate Brown + White Flag

Missed out last time? This is your chance. Keep your eyes on our page because they won’t stay in stock for long 👀

One of the most fulfilling NAIDOC events FLORii had the pleasure of attending during NAIDOC Week. 💛🖤❤️I had a feeling it...
24/07/2026

One of the most fulfilling NAIDOC events FLORii had the pleasure of attending during NAIDOC Week. 💛🖤❤️

I had a feeling it was going to be a great day when *Brooks & Dunn – Neon Moon* started playing as we arrived 😎

The support we received at such an intimate community event was incredible, and we're so grateful to everyone who stopped by to say hello and support FLORii.

We can't wait to join the Noongar Mia Mia community again in the future for more great music, karaoke, fun, laughter, and connection. 🫶🏾

Address

Perth, WA
6000

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