La Punk Project

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La Punk Project LA PUNK is an Australian design-led personal care brand creating natural, refillable everyday essentials with plastic-free packaging.

From lip balms and deodorant to healthier-home ideas and The RESET Club, we’re building better choices for everyone. This is a story about friendship and a joint love of travel, fashion, design and beautiful natural textiles. When Natalie Knoll and Macayla Chapman met in Sydney in 2012, little did they know that they were starting an Antipodean success story that would take their resort wear from Australia and New Zealand to the floors of Harvey Nichols, Bergdorf Goodman, Harrods and Four Seasons Resorts. Regardless of the season, Bird & Knoll’s resort-wear envisages the quintessential elements of the beach or a tropical resort. Their collections are crafted in the highest quality lightweight silks and cottons to pay homage to the laissez-faire attitude of the co-founders’ coastal lifestyles - pieces designed to flow easily from vacation to everyday - feminine luxury with multitasking functionality. Now a seasonal favourite with the discerning woman with a penchant for wanderlust and timeless luxury, these beautifully wearable, mood elevating pieces bring a sense of whimsy and escapism into our wardrobes. Designed by women for women, there is a distinct understanding of how women want to feel when they dress – empowered but feminine and thoughtful in intention and details.

“The Bird & Knoll woman seeks pared-back sophistication and assured femininity but with a playful nod to travel through colour and details. We immerse ourselves in our creative mood-boards and infuse our designs with the feeling and romance of walking down a Puglian alleyway, or the sensation of the sun on your arms in Mexico, the scent of Bougainvillea in Tulum or Greece - A sensory and tactile realisation of our inspirations and adventures. There is a lot of us in her - she has a multi-faceted life and her statement needs to be versatile, but with flourishes of romantic sensibility.” – Natalie Knoll and Macayla Chapman.

31/10/2026

Reset 014 : KIT WILLOW

A trailblazer in Australian fashion and sustainability.

From launching WILLOW at just 23 to founding KITX, Kit Willow has spent decades challenging the fashion industry and proving that great design shouldn’t cost the earth.

Now she’s taking things further with her latest venture, Planet Price, challenging us to rethink the true cost of what we consume.

We sat down with Kit to talk about her extraordinary journey, breaking the rules and why it’s time to change the way we think, buy and live.

Welcome to THE RESET CLUB, Kit Willow.

Planet Price - Environmental Reporting Kit Willow KITX

Bondi is our place to reset. We’ve travelled the world and really there is nothing like it. Next month we are sharing th...
30/10/2026

Bondi is our place to reset.

We’ve travelled the world and really there is nothing like it.

Next month we are sharing the first LA PUNK collection with our community.

We can’t fu***ng wait.

Our first reset starts with lip balm, rethinking what goes on your lips and what you carry it in.We’ve paired real ingre...
29/10/2026

Our first reset starts with lip balm, rethinking what goes on your lips and what you carry it in.

We’ve paired real ingredients with sculptural, refillable shells and plastic-free packaging, turning something you use every day into something you’ll want to keep and show off.

Always check the label…LA PUNK. REAL INGREDIENTS. REAL CHANGE. ZERO PLASTIC.
27/10/2026

Always check the label…

LA PUNK.

REAL INGREDIENTS. REAL CHANGE. ZERO PLASTIC.

Emily questioned a habit and built a business. We questioned lip balm and got a little carried away.Real ingredients. Ze...
26/10/2026

Emily questioned a habit and built a business.

We questioned lip balm and got a little carried away.

Real ingredients. Zero plastic packaging. A refillable sculpture you’ll want to take out and show off.

That’s what the Reset Club is for. A community to inspire, to start a conversation and who knows what else..One good question can start a movement.

Thanks for the inspo, Emily!

Amiee & Cressida
LA PUNK.

OUR FIRST COLLECTION COMING NOVEMBER.

💋

LA PUNK. Real change. Real ingredients. Zero plastic.
25/10/2026

LA PUNK.

Real change. Real ingredients. Zero plastic.

23/10/2026

It started with a rethink of what she was putting on her skin.

For Emily Kate Symes, a cleaner skincare routine sparked a much bigger shift, questioning what she was wearing, buying and bringing into her life.

That journey eventually led her to open EKOLUV a curated destination for considered, conscious fashion.

We talk to Emily about how one small change can lead to an entirely new way of living.

When our co-founder Cressida Hilken met Emily Kate Symes through her sustainability work with the Paddington Chamber of ...
22/10/2026

When our co-founder Cressida Hilken met Emily Kate Symes through her sustainability work with the Paddington Chamber of Commerce, their conversation quickly turned to an industry they both knew from their modelling careers and the waste they believed could be avoided. Cressida hired a dress from Emily’s boutique, EKOLUV, and their friendship grew from that shared passion and impetus to start change.

At her Paddington store, Emily brings together vintage clothing, pre-loved designer shoes and bags, and pieces available to hire, offering a way to enjoy fashion without treating every occasion as a reason to buy something new.

Building that business meant backing her own judgment and trusting that others would recognise the value in clothes that already existed, even in an industry accustomed to selling the next thing. What she’s achieved is no easy feat and we want to celebrate her!

That connection between belief and action is why we’re sharing Emily’s story through the LA PUNK Reset Club.

Our approach to personal care begins with similar questions about what we use, what we discard and how to create beautiful everyday objects worth keeping and refilling.

We love how Emily offers a practical place to start: before buying for your next occasion, consider what you could hire, borrow or wear again.

Emily Kate Symes EKOLUV

21/10/2026

This week we introduce a new reset. One that is all encompassing and yet started with a simple change in her everyday routine.

PETROLATUM ISN’T REALLY OUR FLAVOUR.We’re more into real ingredients, especially if we’re shoving it all over our lips e...
19/10/2026

PETROLATUM ISN’T REALLY OUR FLAVOUR.

We’re more into real ingredients, especially if we’re shoving it all over our lips each day. We’re also up for zero plastic packaging, we’re kind of over eating microplastics too.. and we also just want a simple refill situation so good-looking you’ll want to wear it.

LA PUNK LIP BALMS.

COMING NOVEMBER

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Sydney, NSW

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