Thirty Seven by Shelmerdine

Thirty Seven by Shelmerdine Thirty Seven is for people who want a style, not a uniform. We’re here for those who don’t want to look like everyone else.

For people who have found their style, and for those still discovering it.

08/27/2026

3 ways to layer for fall 🍂 Which one are you trying first?

Long sleeve + tank top
Lace long sleeve + short sleeve
Button-up + vest

The easiest way to get more wear out of your wardrobe and keep your favourite pieces in rotation as the seasons change.

Save this for fall outfit inspo! 🤎

08/26/2026

Okay, we're a little obsessed with this one 🍂

The Stockport Jacket is exactly the kind of piece you reach for without thinking. Oversized, soft, and warm enough to be your go to jacket with the weather starting to turn.

With fall right around the corner, this is the layer you'll be reaching for first. Deep patch pockets, an easy open front, and that cozy but put together feel. ✨

We've got it in blue and red, and honestly, you might need both...

Come stop by, we'd love to help you find your favourite styles

08/26/2026

Our favourite things in the boutique right now 🤎🍂

We asked Sophia, Karen & Pam what they’re loving most, and we think we have a little bit of everything covered!

Now we want to know: what are you most excited to add to your fall wardrobe? 🍂 Let us know in the comments!

08/20/2026

Best sellers deserve a full outfit moment✨

These best sellers are proof that you don’t need a complicated wardrobe to create great outfits. Simple, versatile pieces can take you a long way and be worn in so many different ways!

Let us know if you recognize some of your wardrobe staples👀

08/13/2026

Fall denim is already shaping up to be GOOD 👖🍂

New this season: trouser jeans, flares and straight leg fits! Plus all the styles you already love, including plenty of barrel legs, wide legs and crops.

Whether you’re ready to switch up your go to fit or stick with your favourites, there’s a denim style for everyone this fall! Which one are you reaching for? 👀

Address

7800 Roblin Boulevard
Headingley, MB
R4H1B1

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 10am - 5pm

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