inDare Design Strategy Limited

inDare Design Strategy Limited inDare is a creative agency that "understands young consumers in seconds"

inDare has partnered with Meizu Technology to promote its new vehicle system, FlymeAuto, which has the best sense of des...
25/06/2023

inDare has partnered with Meizu Technology to promote its new vehicle system, FlymeAuto, which has the best sense of design and interactivity. The system is the continuation of Flyme on vehicle system, which will continue the concept of Alive Design. Ultimately achieving the immersive fusion experience in multi-terminal and full scenarios by creating the Interconnection between people, things, and people and things.
inDare助力魅族科技推出的FlymeAuto,动态诠释「最具设计感和交互体验感的车机系统」。FlymeAuto是Flyme在车机系统上的延续,将延续“Alive Design”的设计理念,通过建立人与人、人与物、物与物之间的互联互通,最终实现多终端、全场景、沉浸式融合体验。

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#格外设计

The results of 2023 Red Dot Award: Design Concept has came out the day before, inDare won the honour Red Dot: Best of th...
21/06/2023

The results of 2023 Red Dot Award: Design Concept has came out the day before, inDare won the honour Red Dot: Best of the Best from numbers of entries again.

日前,2023年度红点设计概念大奖的获奖结果新鲜出炉,inDare凭借优秀作品从众多参赛作品中冲出重围,再次斩获“红点最佳设计奖”。

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Company: inDare Creative Group









inDare has partnered with「basa」to create a new pocket vacuum cleaner for professional outdoor cleaning, according to all...
19/06/2023

inDare has partnered with「basa」to create a new pocket vacuum cleaner for professional outdoor cleaning, according to all kinds of cleaning difficulties users meet in outdoor car travel. Its good look and compact size are satisfying , and 「basa」 designed four colors for users to choose. Furthermore, the cleaner can work smoothly without jam, since its huge dust collection space is up to 90ml. One button to pour dust without dirty hands, outdoor life won't be panic anymore. With integrated blowing and sucking function, it is not only a vacuum cleanser but also an inflator. What a fantastic item for car and camping, improving the experiential sense during summer outdoor activities.
通过提炼出用户在户外车旅生活中遇到的种种痛点,inDare携手basa倾力打造出「更懂户外的吸尘专家」——马卡龙系列口袋吸尘器。
四色多彩机身,颜值够称心,尺寸够趁手。90ML超大尘仓 ,一路畅吸不堵转;一键倒尘不脏手,户外生活不慌乱;吹吸一体,既是吸尘器又是充气泵,车载露营两相宜,实属夏日出行必备扛把子。

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#深圳格外设计
#口袋吸尘器 #车载吸尘器
#产品设计 #产品创新

inDare has won the Gold winner of 2023 Muse Design Award, which was selected by about 200 experts from more than 75000 e...
15/06/2023

inDare has won the Gold winner of 2023 Muse Design Award, which was selected by about 200 experts from more than 75000 entries.🏆

近期,2023届美国MUSE设计大奖公布获奖名单,inDare格外经过75000件作品间的激烈角逐,通过近两百位权威专家评审的层层筛选,再次斩获一枚金奖。🥇

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Company:inDare Creative Group

MUSE Awards












#缪斯设计大奖 #缪斯设计大奖2023
#产品设计

inDare renewed the brand vision of「YEEDI」.We symbolized 「YEEDI」to strengthen user’s memory about “Clean is easy to get w...
13/06/2023

inDare renewed the brand vision of「YEEDI」.
We symbolized 「YEEDI」to strengthen user’s memory about “Clean is easy to get with YEEDI”.Created a complete system of brand visual elements by combing its symbol, logo, and characters together, making connections between them. At the same time, via presenting diverse colors, inDare has broken the traditional industry cognition and set a differentiation identity for YEEDI, establishing a more diverse brand personality that is close to the user’s life.

inDare为YEEDI带来品牌视觉焕新。
我们将“一点”符号化,加强品牌核心“记忆”。强调「YEEDI」带给用户「轻松只需一点,干净不在话下」。将“一点”符号与logo图形及logo字标进行结合,使图标、字体、传播符号之间相互关联,构建完整品牌视觉元素体系。通过多元丰富色彩的呈现方式,打破行业传统认知形象,树立差异化辨识度的同时,建立贴近用户生活更多元的品牌性格。

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#品牌视觉设计

inDare and 「TAGSIU」 opened an “old house” tavern for young people, which is focused on craft wine. We visualized young’s...
09/06/2023

inDare and 「TAGSIU」 opened an “old house” tavern for young people, which is focused on craft wine. We visualized young’s pure and simple feelings towards past time into conspicuous visual symbol, such as red wall, green tiles, and plain wooden decorations. Therefore, the concept of old house came. inDare brought new energy to familiar old elements by space innovation, and combined with new modern aesthetics to create a vintage country cottage in prosperous downtown that has strong sense of contrast. We hope that the tavern is not only for basic catering and social functions, but also can be a place full of human culture and spirits.

inDare联合精酿餐馆品牌「TAGSIU」开了一家懂年轻人的「老房子精酿酒馆」。inDare将年轻人们对旧时最纯真、最朴素的情怀具象化为足够醒目的视觉符号,红墙绿瓦,简朴木饰——「老房子」的概念就这样应运而生。通过空间创异来赋能熟悉的旧元素,结合全新的现代美学,在繁荣的市中心打造出一隅反差感强烈的美式复古乡村小屋。

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#格外设计

#空间 #空间设计

inDare provided comprehensive package strategies and design improvements to our close partner「DARLIE」.This time, we cont...
08/06/2023

inDare provided comprehensive package strategies and design improvements to our close partner「DARLIE」.
This time, we continue to create the product packaging design for “Magnificent White” white mouthwash. Before this, we refined an inverted triangle with the professional and powerful sense for the series to convey “Oxygenated deep conduction” of the product’s technological features and concept. This iconic element is always on the package of this series, from toothpaste, Whitestrips, teeth whitening pen, to the newly released white mouthwash, enhancing the overall sense of the Magnificent White.

inDare为深度合作伙伴「好来」带来全方位包装策略、设计升级。这一次,我们继续为「深导白美白漱口水」打造产品包装设计。在此之前,我们已经为「深导白」系列提炼出来了兼具专业感与力量感的倒三角图形来表达“活氧深导”的产品技术特点与概念,从该系列的牙膏、牙贴、美白笔到最新上线的漱口水,倒三角图形始终贯穿于产品包装,强化「深导白」的系列感。

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#包装设计

inDare has worked together with TORRAS to create a new cooling product, which is smart neck-hanging air-conditioner. Fro...
07/06/2023

inDare has worked together with TORRAS to create a new cooling product, which is smart neck-hanging air-conditioner. From Coolify 2 to Coolify 3, it was the third time we have made breakthrough in whole-body cooling technology. Coolify 3 creates a 144,445 mm² of three-sided surround cooling experience, achieving instant cooling effect in less than 1 second. No-sense wearable experience from soft neck clamping design. Users can feel free to enjoy the cooling process with newly upgraded digital temperature-controlling system.
In order to better satisfy users’ needs about temperature regulation in summer outdoor scene, inDare has iterative improved the function of Coolify 3 from multi-dimensional, strengthened the cooling factors and optimized the wearing experience.

从2021的Coolify 2到2022的Coolify 3,inDare与「图拉斯」一起创造了行业首款制冷新物种「智能挂脖空调」。2023我们再次实现全身降温的第三次技术突破,全球首发「图拉斯」旗舰款 Coolify 3。首创三维立体制冷,不到 1s 即刻降温,加大至 144445mm² 的制冷面积,三面环绕立体冰感的4D风幕,柔性夹颈设计,几乎0感的穿戴体验,升级全新数字控温系统,让每一缕风,都能随心所欲。
我们从多个维度对 Coolify 3 的功能进行迭代升级,强化制冷基因与穿戴用户体验,进一步解决用户在夏季户外场景之下的一切温度调节需求。

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#产品设计

inDare collaborated with LiberLive to create a new stringless guitar- LiberLive C1.The reason why the development of mus...
05/06/2023

inDare collaborated with LiberLive to create a new stringless guitar- LiberLive C1.The reason why the development of music instrument categories has been stagnant for a long time mainly is the huge boundary of listen, singing, and playing. Although there are 6 billion online music listeners, only 70 million have played musical instruments. Many difficulties made people feel afraid of learning musical instruments, such as boredom from repeated practice, pain in finger training, and intermittent study.
inDare has proposed the concept of “getting the ability to sing and play a song in three minutes”, allowing everyone enjoy the charm of learning musical instruments easily. Modular performance with color prompt was adopted, which is a brand new idea about playing music. In addition, synaesthesia was integrated in usage and performance. Users with Liberlive C1 can easily complete the accompaniment and sing in 5 minutes by following the light indication. Users have a more diverse way to sense music, they can play immediately after getting the product, and everyone can be a music performer.

inDare 与「LiberLive」携手打造 —— 无弦吉他「LiberLive C1」。
一直以来,乐器品类发展受限,很大程度上是由于听、唱、玩之间的壁垒太大,虽然有 6 亿在线音乐用户,但仅有 7 千万人接触过一门乐器。由于重复练习的枯燥、指法训练的疼痛、学习时间的碎片化等,在这些难题面前,很多人对学习乐器这件事产生畏惧心理。
为了让所有人都能轻松享受学习乐器的魅力,inDare 提出“三分钟学会弹唱一首歌”的概念,采用全新的玩音乐理念“模块化演奏+颜色提示”,将「通感」体验融入使用和演奏。用户只需要跟随产品的灯光提示弹奏,5 分钟就能轻松完成伴奏弹唱。让用户拥有了更多元感受音乐的方式,即时上手,即时演奏,每个人都可以是音乐的演绎者。

Designed by inDare🌍











#深圳格外设计
#设计 #产品设计

From 16 million creators, inDare has been chosen as ZCOOL’s annual creator for 2022, becoming the witness, co-creator, a...
02/06/2023

From 16 million creators, inDare has been chosen as ZCOOL’s annual creator for 2022, becoming the witness, co-creator, and leader of China’s design industry and the development of the creative era.
inDare 从1600万创意人评选中脱颖而出 —— 获得站酷 2022 年度创作者「霸榜之星奖」🌟🌟🌟成为中国设计行业、创意时代发展的见证者、共创者和引领者🔥🔥🔥


#站酷

12/05/2023

inDare has partnered with 「妙吉多」 to build a full brand innovation service from zero to one. We believe that "snacks can be the new healthy choice" and that every creation is beneficial.
inDare 携手「妙吉多」从 0-1 构建品牌创新全案服务,我们相信「零食也可以作为新的健康选择」,每一种创造都“有益”。

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#深圳格外设计
#设计 #品牌设计 #品牌策略

21/04/2023

inDare with YOUNGMAY have collaborated to create a brand-new product film that presents an immersive visual experience at first glimpse and performs the “dermal infusion” CRF9 skin pe*******on technology in microscopic form.

inDare 携手「样美YOUNGMAY」打造全新产品广告。 以微观形态生动演绎「真皮灌注」CRF9透皮黑科技,呈现“第一眼”沉浸式视觉体验。

Designed by inDare🌍
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#视觉动态设计
#产品视觉拍摄

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