George Cleverley & Co. Ltd

George Cleverley & Co. Ltd Bespoke London Shoemaker For over 50 years G.J.Cleverley & Co is where you will find the best of bespoke English shoemaking and craftsmanship.

Situated in the beautiful 19th century Royal Arcade just off Old Bond Street, Cleverley is at the heart of London’s West End. George Cleverley was born on the 10th of August 1898 into a shoemaking family in London. George moved to Colchester in Essex with his parents when he was aged two and spent his childhood selling bootlaces & polish. After finishing his apprenticeship at 15, he was called up

to the Army for World War I and stationed in London before joining an army boot factory in Calais, France. After the war he joined Tuczec, a high society London shoemaker on Clifford Street, Mayfair. He remained there for 38 years. George left Tuczec in 1958 to start up his own business. G.J.Cleverley of Cork Street, Mayfair, London. On Cork Street he furthered his reputation to include some of the most illustrious names in society and became known for making the Cleverley shape - a graceful, chisel-toed shoe which became signature to his extraordinary craft. George died in 1991 at nearly 93 years of age and was still working, virtually, until he died. In 1978 George Cleverley decided that John Carnera and George Glasgow seemed to share his same high principles of shoemaking as he understood, and they became in essence his pupils and eventually his successors. Between them, George and John have a shared experience of 90 years in the Bespoke world. All the Cleverley staff of shoe makers go through a 3 to 5 year apprenticeship to ensure the style and quality is consistently maintained.

Wimbledon Tennis 🎾
06/07/2026

Wimbledon Tennis 🎾

Bespoke bag & cigar case by George Cleverley. Crafted in crocodile for DJ KHALED for one of a kind items. 📷 DJ KHALED
05/07/2026

Bespoke bag & cigar case by George Cleverley. Crafted in crocodile for DJ KHALED for one of a kind items. 📷 DJ KHALED

White Himalayan Nubuck Crocodile. Our first ever version with a nubuck finish in this unique color.
02/07/2026

White Himalayan Nubuck Crocodile. Our first ever version with a nubuck finish in this unique color.

30/06/2026

George Cleverley x in Paris & Champagne - June, 2026.

27/06/2026

Royal Ascot 2026 - The George Cleverley Box

The Churchill. Here in the hands of our shoemakers, you can see the detail that makes this shoe unlike any other. The hi...
26/06/2026

The Churchill. Here in the hands of our shoemakers, you can see the detail that makes this shoe unlike any other. The hidden elastic gussets, angled and stitched by hand, are what allow it to function as a slip-on while giving the appearance of a perfectly tied lace-up. Originally designed for Sir Winston Churchill during the Blitz, the Prime Minister needed a formal shoe he could put on without bending to tie laces. Cleverley invented the solution. Many have imitated it since. What you see here is how it is still made today.

Available for bespoke commission in your choice of leather.

25/06/2026

George Cleverley x

St. Tropez 📍

All aboard.George Cleverley has dropped anchor along the French Riviera. Earlier this week, we gathered an intimate grou...
24/06/2026

All aboard.

George Cleverley has dropped anchor along the French Riviera. Earlier this week, we gathered an intimate group of friends aboard the GC Wajer 55 for a day cruising the Côte d’Azur — from the old port of St. Tropez to the 🏝️, in the utmost style.

On deck, the ‘Devon’ boat shoe in navy nubuck crocodile — bespoke to its wearer, much as every Wajer Yachts is bespoke to its owner. Two crafts. One philosophy.

The mini ‘Violet’ Handbag. Soft, sculptural, and unmistakably Cleverley. A dome-shaped handbag with dual curved handles ...
23/06/2026

The mini ‘Violet’ Handbag. Soft, sculptural, and unmistakably Cleverley. A dome-shaped handbag with dual curved handles and zip-top closure, crafted entirely by hand in our London workshop from the finest matte crocodile. The rounded silhouette sits naturally in the hand and carries an elegance that moves effortlessly from day to evening. Each bag is cut from a perfect matching set of skins to ensure consistency of scale and grain across the entire surface. Shown here in Midnight Black, Red, and Turquoise Porosus Crocodile. Available in three sizes and for bespoke commission in your choice of leather, exotic skin, hardware finish, and interior lining.

Every year we say it can’t get better. Every year it does. The George Cleverley Box. Royal Ascot 2026. One of the great ...
20/06/2026

Every year we say it can’t get better. Every year it does. The George Cleverley Box. Royal Ascot 2026. One of the great traditions in the British calendar, and one we are proud to have made our own. Our guests were helicoptered into the Royal Enclosure, two-Michelin-starred chef alex dilling closed his restaurant to cook exclusively for our guests, Cristal flowed from noon, stories were shared and many friends made. Three years of this and we are only just getting started. Until next year.

Address

13 The Royal Arcade, 28 Old Bond Street, Mayfair
London
W1S4SL

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 10am - 5pm

Telephone

+442074930443

Website

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