23/12/2023
Unstitched: E.Stott Thank you. So much for letting me answer such great questions.
Link in bio to full article.
“Having a sustainable wardrobe is as much about how you wear it”
When it comes to sustainable fashion, it can be hard to know where to start. To help, every month we focus on a brand that knows exactly what it means to be a responsible force for good in fashion today.
This month we’re getting to know E.Stott, a label that champions a ‘piece-by-piece’ approach to dressing, allowing customers to adapt their purchases for different occasions and creating an alternative way to building a sustainable wardrobe.
During party season, prioritising both style and sustainability can be a tricky balance to strike. While we still want to approach shopping consciously, we also want to look and feel good during the festivities – which can often mean treating ourselves to something new.
While, of course, there’s always rental, there are also dedicated occasionwear designers that promise the best of both worlds. The London-based label E.Stott has a particularly refreshing approach to dressing, offering the ability to create multiple outfits from one purchase – through removable sleeves, skirts and belts.
“Occasionwear is often the worst from a sustainability point of view, as it encourages single-use garments made from harmful fabrics,” says E.Stott’s designer Elizabeth Hiscox. “I wanted to offer quality garments that can be used more... I would like to encourage our customers to rethink the ownership of their garments and be guardians of their products so they will be passed on.”
Hiscox, who launched her first E.Stott collection in February this year, uses end-of-line materials to create her designs. Her work quickly caught the attention of the luxury retail industry, with Matches Fashion and Harrods now stocking her label.
Here, Bazaar talks with Hiscox about what she’s learnt since starting her label, what she hopes for the industry at large, and why rethinking ownership of our wardrobes is key.