People of Baju

People of Baju Baju is a celebration of cultures offering clothing that breathes a chemical-free life.

Baju is a word close to our hearts, like its meaning in Hindi and in Indonesian, it represents beautiful clothes. An indigenous label, Baju is a celebration of two cultures offering a designs that breathes a chemical-free life.

04/06/2026

Slow mornings, soft thoughts, and effortless summer dressing. 🌸

Wearing our Classic Summer Pink Ruffle Dress — designed for days that feel a little lighter and moments worth slowing down for.

Discover the collection at www.peopleofbaju.com.

Our favorite duo 💕Nothing makes us happier than seeing mothers and daughters create beautiful memories in People of Baju...
03/06/2026

Our favorite duo 💕
Nothing makes us happier than seeing mothers and daughters create beautiful memories in People of Baju. Thank you for wearing our bestselling Della Tunic together with the Mini Della from our Mom & Me Collection.
Crafted in soft, breathable cotton with delicate handmade details, these are the little moments you’ll cherish forever. 🌸

Would you twin with your little one in this look? 🤍

Shop the Mom & Me Collection at www.peopleofbaju.com

SlowFashion MadeWithLove FamilyStyle BajuWomen

31/05/2026

Searching for the right fabric is never just about colors or textures — it’s about finding the feeling behind every piece we create ✨ From one corner of Jakarta to another, spent the day visiting fabric stores, touching countless materials, comparing details, and carefully selecting which fabrics truly reflect the softness and femininity of People of Baju. Every choice matters, because we want each collection to feel as beautiful and comfortable as it looks.
Sometimes the process behind the clothes is just as meaningful as the final piece itself 🤍

Have you ever wondered how long it takes to find the perfect fabric?

Discover our thoughtfully made collections at www.peopleofbaju.com



04/05/2026

If there’s one outfit I’ll always come back to... it’s an all white coord set
Wearing this beautiful coord set and Handcrafted lace jacket from
the flowy fit and the soft lace details just make it feel so effortless for any and every occasion
+
Comment WHITE
and l’ll send you the link!

26/04/2026

Overpacking? We’ve all been there!

What if you could bring more, without carrying more?
Lightweight. Breathable. Effortless.

Tag your bestie who needs a wardrobe update!💕

Discover more at www.peopleofbaju.com



22/03/2026

and her sister share their review of our Jules Lace Tunic in soft pink and navy blue ✨
Two different colors, two different vibes, yet equally charming. A lovely piece that brings comfort, softness, and effortless style to your wardrobe.
Both wearing our Jules Lace Tunic in soft pink and navy blue, bringing their own personality into each look. The soft lace details and graceful silhouette create a gentle, refined feel that moves beautifully with every moment.
Two colors, two styles, one timeless piece to wear your way.

Double tap if you love sustainable style!

Shop now at www.peopleofbaju.com

21/03/2026

Spotted on ✨
In her review, she styles our Moi Linen Kaftan in black with a fashionable touch that feels effortless yet polished. From the way she layers and pairs it with her favorite pieces, she shows how versatile this kaftan can be for different occasions.
If you’re looking for styling ideas that feel modern, relaxed, and chic, this look might be just the inspiration you need. 🤍

Double tap if you love sustainable style!

Shop now at www.peopleofbaju.com

18/03/2026

Our collection, thoughtfully arranged in a beautiful flow of colors, neat, refined, and ready for you to explore.
See the textures up close, feel the fabrics, and try your favorite pieces in person. Available exclusively at Central Department Store, Grand Indonesia Mall.
Visit us and find the look that feels just right for you. ✨

Tag your bestie who needs a wardrobe update🛍️

Shop now at www.peopleofbaju.com

lace

15/03/2026

Spotted on ✨
She shares her honest review and styling take on our Callie Maxi Tunic in white, bringing her own signature vibe to the look. From the way it flows to how she pairs it with her favorite pieces, she shows just how versatile this tunic can be.
Whether you prefer a relaxed, polished, or layered style, this piece gives you the freedom to wear it your way.

Ready to create your own version? Click the link below or visit the link in our bio to shop yours. 🤍

Shop now at www.peopleofbaju.com

06/03/2026

Chi Linen Maxi Dress in light green a soft shade that feels fresh and calming at once.
Crafted from breathable linen that feels gentle on the skin, designed to keep you comfortable from morning strolls to sunset moments. Whether you’re spending the day indoors or exploring outdoors, this dress moves with ease and grace.
A perfect choice for your holiday wardrobe simple, refined, and ready to go wherever you are. 🌿✨

Where would you wear this? ✨ Tell us below!

Shop now at www.peopleofbaju.com



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Jalan Raya Narogong No. 35, RT. 025/RW. 07, Kembang Kuning, Kec. Klapanunggal, Kabupaten Bogor
Jakarta

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