02/06/2026
Here’s something worth sitting with: s***m counts in Western men have dropped over 50 percent in the last 50 years. Testosterone levels are declining by roughly 1 percent per year. Male infertility now makes up nearly half of all infertility cases globally. A 2019 study in Environmental Health Perspectives found that men with higher levels of phthalate metabolites in their urine had significantly lower testosterone and altered s***m morphology. These weren’t men working in factories. They were living ordinary lives — in ordinary clothes.
Something is clearly going on. And after years in the fashion industry — plus two certifications in Ayurveda — I have a strong hunch about one overlooked piece of the puzzle: what we’re wearing. And it is one of the reasons I formulated a Detox Protocol. Let’s have a conversation.