04/06/2026
Today’s Business Talk 👇
HOW TO GET CUSTOMERS & MAKE CONSISTENT SALES
One thing I have discovered from running business for years is this:
Many business owners don’t actually have a product problem… They have a CUSTOMER problem.
You can have good products, beautiful packaging, even affordable prices… But if customers are not coming consistently, business will frustrate you emotionally and financially.
Let me say this clearly 👇
Sales is not magic. Customers don’t just appear. You must intentionally position your business where people can SEE you, TRUST you, and BUY from you.
Most women are hardworking… But many are hiding their businesses.
Some only post when they need money urgently 😩
Today you post. Next 2 weeks, silence. Then suddenly: “Support my business oo.”
Sis 😂 business doesn’t work like that.
If people don’t see you consistently, they will forget you.
Now let me break it down practically 👇
STEP 1: KNOW WHO YOUR CUSTOMER IS
Not everybody is your customer.
Ask yourself: Who truly needs what I sell?
Example: If you sell wigs… Your customers may be: Working-class women Brides Students Busy mums Business women
Understand:
✅ Their struggles
✅ Their needs
✅ Their budget
✅ What attracts them
When you understand people, selling becomes easier.
STEP 2: SHOW UP CONSISTENTLY
Your business must be visible.
Many businesses die in silence because nobody knows they exist.
Use:
✅ WhatsApp Status ✅ Facebook
✅ Instagram
✅ TikTok
✅ Referrals
✅ Groups
✅ Physical visibility
Post consistently.
Not only products.
Post:
👉 Your story
👉 Customer reviews 👉 Behind the scenes 👉 Tips
👉 Your struggles
👉 Transformation 👉 Results
People buy from people they trust.
STEP 3: LEARN TO TALK ABOUT YOUR BUSINESS
Some business owners are too shy to market themselves.
If YOU don’t talk about your business, who will?
Stop waiting for people to magically discover you.
Confidence is important in business.
Even if you’re still growing, talk about your business with confidence.
STEP 4: BUILD RELATIONSHIPS, NOT JUST SALES
Some people only message customers when they want money.
Business is beyond transactions.
Follow up. Check on customers. Appreciate referrals. Reply messages well.
Good character is also a business strategy.
A customer may forget your product… But they won’t forget how you made them feel.
STEP 5: GIVE VALUE FREE
This is where many people miss it.
Before people buy from you consistently, they must first see VALUE.
Teach something. Share tips. Educate people.
If you sell food: Share food tips.
If you sell hair: Teach hair maintenance.
If you’re into fashion: Teach styling.
Value attracts attention. Attention brings customers. Customers bring sales.
STEP 6: HAVE A CLEAR OFFER
Sometimes customers are interested but confused.
Tell people clearly:
✅ What you sell
✅ Price
✅ How to order
✅ Delivery details
✅ Benefits
Don’t complicate business.
Make buying easy.
STEP 7: FOLLOW UP
Many sales are lost because business owners don’t follow up.
Some customers are interested but distracted.
A simple: “Hello ma, just checking if you’re still interested…”
Can bring sales.
Don’t assume people are ignoring you.
Life is busy.
STEP 8: PRAY & IMPROVE YOURSELF
Business is spiritual and practical.
Pray for wisdom. Pray for direction. Pray for good customers.
But also improve yourself.
Learn: ✅ Marketing ✅ Customer service ✅ Communication ✅ Branding ✅ Sales
The business owner must grow for the business to grow.
Lastly 👇
Please stop comparing your business journey to others.
Some people you admire today have cried secretly in business.
Some restarted many times.
Some are still figuring things out.
Stay consistent. Stay visible. Stay teachable.
One customer can change your business story forever.
And one strategy can change your income completely.
Don’t give up 💜
Now tell me honestly 👇 What do you struggle with most in business?
1️⃣ Getting customers
2️⃣ Consistent sales
3️⃣ Marketing
4️⃣ Confidence
5️⃣ Pricing
6️⃣ Customer retention
