16/07/2026
*We are Hiring*
A dynamic multi-sector company with interests in real estate, agriculture, construction, logistics, retail, and education is looking for a creative and results-driven Marketing Manager to lead both traditional and digital marketing efforts across our subsidiaries. The ideal candidate is strategic, innovative, and skilled at building brand visibility, driving engagement, and generating quality leads.
Job Title: Marketing Manager (Traditional & Digital Marketing)
Location: Lagos, Nigeria
Job type: Remote
Job Overview
The ideal candidate is a strategic, creative, and data-driven marketer with hands-on experience in brand building, content creation, campaign management, lead generation, and offline marketing initiatives. They must be adaptable and capable of customizing marketing approaches for diverse business lines, ranging from real estate and agriculture to education, construction, retail, and logistics.
Key Responsibilities
A. Group-Level Marketing Strategy
* Develop and implement an integrated marketing strategy (digital and traditional) aligned with the company's overall brand goals and values.
* Manage the brand identity across all subsidiaries, ensuring consistency in tone, message, and visual presentation.
* Plan and execute group-wide campaigns to enhance brand visibility and attract target audiences across industries.
* Conduct market research and analyze industry trends to guide strategic decisions and improve campaign ROI.
* Oversee traditional marketing activities such as print advertising, flyers, events, partnerships, and outdoor branding.
B. Subsidiary-Specific Marketing
1. Real Estate Niche
* Plan and manage property listing campaigns across social media, Google Ads, and real estate platforms.
* Develop visual content and virtual tours to attract buyers and investors.
* Execute lead generation and CRM tracking to measure conversion and retention.
2. Agriculture & Agribusiness
* Promote farm produce, agritech initiatives, and investment opportunities through digital and offline campaigns.
* Strengthen the brand's presence on Instagram, Facebook, and WhatsApp Business.
* Create storytelling content that emphasizes sustainability, inn