Mori Shoes

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Mori Shoes 👼 Protecting little feet from shoes built wrong
♻️ Wear them. Return them. We do the rest
👟 Circular footwear • Age 3-7
↓ JOIN WAITLIST BEFORE LAUNCH

06/16/2026

Explaining our entire startup in under 20 seconds. Did we do it? ⏱️👟

05/22/2026

By the age of 7, children outgrow around 16 pairs of shoes… most of them are thrown away.

Growing up shouldn’t mean creating more waste. That’s why Mori was created.

Children’s shoes designed to be returned, rebuilt, and re-worn. Again and again.

05/18/2026

Have you ever wondered how many shoes your child may outgrow during their peak growth years?👟

Approximately 16 pairs of shoes are being outgrown by children by the time they reach age 7… and nearly all of them end up in landfill.

You shouldn’t have to feel guilty every time your child grows. That’s why Mori exists.

Shoes designed to come back, be rebuilt, and live again.

05/11/2026

It’s been 4 months since we started sharing our journey of building Mori, a circular children’s footwear brand.

Thank you to those who have been following us on our journey so far. To those of you who are new here, we’re glad you found us!

We’ve been through a lot of firsts, and there will be plenty more ahead. First samples, first partnerships, and first pairs of shoes in the hands of real families… and we can’t wait to share every step of the journey with you.

If you believe there is a better solution to children’s shoes for children, for parents, and for the planet, you’re at the right place. 🌱👟

Visit our page for more ➡️

05/09/2026

This weekend changed something for us.

Out of 18,000 teams, Mori was selected to pitch at the Hult Prize USA East Nationals at Hult International Business School, and we gave it everything we had.

Thank you to and for building a stage where ideas like ours get the chance to be heard.

Circular children’s footwear. Zero compromise. This is just the beginning.

What did you find? If it bent easily, it means the sole can flex with a developing foot. This is what you want! If it ba...
04/26/2026

What did you find? If it bent easily, it means the sole can flex with a developing foot. This is what you want! If it barely moved, it means the sole is resisting natural movement. This matters between ages 3 and 7. 👟

Between 3 and 7 those bones are still forming. Every Mori shoe passes this test. Join the waitlist. Link in bio 🔗

04/24/2026

30 days of building Mori in public.

Here is what we actually learned.

One. Our first approach to the upper did not work.
We are rethinking the whole thing.

Two. The sole took way longer than expected.
But we are close. And we know exactly why it took so long.

Three. We made it to Hult Prize nationals.
We did not see that coming either.

Four. We realised we need real testing before anything launches.
That happens over summer. That is the right call.

Month 2 starts next week.

We are just getting started.

16 pairs. Before age 7. Every single one in landfill.The materials in conventional shoes cannot be recycled or separated...
04/22/2026

16 pairs. Before age 7. Every single one in landfill.

The materials in conventional shoes cannot be recycled or separated. They just sit there. Kids outgrow shoes every few months. The waste just compounds.

Mori is built to come back. Wear it. Return it. Get credit toward the second pair.

Join the waitlist. Link in bio!

04/21/2026

When we started building Mori, we looked into what happens to kids shoes when they are outgrown.

We kind of wish we hadn’t.

16 pairs before age 7. Every single one in landfill.
The materials cannot be recycled. The waste just compounds.

So we built a system where the shoes come back.

Does this change how you think about kids shoes?
Tell us in the comments.

04/17/2026

Two people. Two completely different reasons.

We both ended up here, trying to make a difference.

What brought you to Mori? Tell us in the comments.

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Boston, MA

Telephone

+18572722134

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