05/11/2026
This cuff started it all.
I bought it back in 2018 before any of this really became what it is now. Before the long market weekends, the trailer loads, the late-night creating, the booth builds, the hats, the home pieces… all of it.
Something about it flipped a switch creatively for me. And to this day, when I feel ideas brewing, this thing somehow ends up back on my wrist like clockwork.
Maybe it’s superstition.
Maybe it’s inspiration.
Maybe it’s just proof that the right pieces carry energy with them.
Either way, every time I wear it, my mind starts running a little faster.
And lately?
It’s running wild.
I’ve got some new ideas coming that feel very “full circle” for this brand. Different, meaningful, creative, and deeply us.
Stay tuned. The next chapter is starting to take shape.