Backroad Daydream Mercantile

07/27/2026

Now available at brddmercantile.com

07/01/2026

We're ONE today, and we honestly can't believe it. 🎂

A year ago we hit publish on this little shop and held our breath. What happened next — the orders, the messages, the community that showed up — we didn't see coming. This has truly been a family effort from the very beginning. And then there's all of you, who showed up and made it worth it.

To celebrate, free shipping on everything July 1–4. No code, no minimum, just a thank-you from our family to yours.

Come shop the birthday celebration 👉 brddmercantile.com

— Christie & the whole crew 🤍

06/29/2026

Have you seen our clearance section lately? Because it's really good right now. 🍂 Fall styles, marked down, final sale — and once they're gone, that's it.

Your future self will thank you. 👉

Shop clearance deals on boho-inspired apparel and accessories at Backroad Daydream Mercantile. Limited quantities, big savings.

06/05/2026

We are going shopping!! 🛍️ Next week we are heading out to find the most amazing new pieces for the shop and I cannot wait to show you what we find. Stay tuned — good things are coming. 🤍

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06/05/2026

06/04/2026

I need to talk about these jeans for a second. 😄 Comfortable, lightweight for denim, which is harder to find than you'd think, and honestly just the cutest pair. Pockets, wide leg, raw hem, and you can wear them all summer long. Only 3 pairs left — link in bio! 🤍

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06/03/2026

There is truly no easier outfit than a jumpsuit. One piece, done, and you look like you tried. 😄 We have some really beautiful ones in the shop right now — and can we talk about the fact that they are petite friendly AND baby bump approved? Because finding a jumpsuit that actually works for every body is not easy, and we found them. Go see what we've got — link in bio! 👀

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06/03/2026

I don't talk about myself enough on here, so I finally wrote it down. If you've ever wondered how Backroad Daydream Mercantile came to be or who's behind it — this one's for you. Link in bio → About Us. 🤍

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06/02/2026

This shrug has been living on my shoulders, and honestly, I don't see that changing anytime soon. 😍 It's so pretty and airy — the kind of piece you reach for without even thinking about it. Perfect for a cool office, a dinner out, an airplane, or — let's be honest — when you and whoever's in the passenger seat cannot agree on the car temperature. 😂 We see you. This one's for you. Live in the shop now — link in bio!

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06/02/2026

Dexter had thoughts about the rain today. Same, buddy. Same. 🐾🌧️