Above the Hook

Above the Hook Above the Hook is a lifestyle brand rooted in Highlands and Sandy Hook, NJ.

Above the Hook is more than apparel—it’s a creative movement born on the Hook and in Highlands. Our mission is to capture the raw spirit of the coast through timeless gear, film, and storytelling that embody adventure, resilience, and community. We celebrate the culture of life on the water, while building a brand that connects local roots to a global audience. From surf checks to sunsets, Above the Hook is where creativity and coastal living converge.

08/29/2026

not many words for how the sun lit up the Navesink last night

08/28/2026

🚨

WATERWITCH x ATH

BACK IN STOCK

08/26/2026

🌅

08/20/2026

there is nothing quite like first light on the hill

08/18/2026
08/16/2026

🏰 GAME OF THRONES: MONMOUTH COUNTY EDITION

I mean… look at this place. How am I not supposed to start humming the Game of Thrones theme? 😂

Sitting high above the Atlantic in Highlands, the Twin Lights looks less like a lighthouse complex and more like a fortress.

And in a way, that’s exactly what this location represented — a commanding position overlooking Sandy Hook and the approaches to New York Harbor, watching the ships moving through one of the most important gateways in the country.

Stone walls. Towers. Ocean in every direction.

Forget Winterfell.

The North remembers… and apparently the North is Monmouth County. 😂🏰🌊

*don’t jump down my throat about calling this “North Jersey Shore”…I am aware we are not in “North Jersey”. Historically this area of the Jersey Shore has been defined as North Jersey Shore as it is the northern most part of the Jersey Shore.

08/12/2026

Saturday in Highlands.

Three ways to be part of it.

Run the bridge.

We meet at Seafarer at 11 and head out for three and a half to five miles. Not a race. No clock, no bibs, no pace requirement. Just a group of friends going for a run together.

Dance at Seafarer.

DJ Angelo goes on at noon. Same place we started. Come for that part alone if running isn’t your thing.

Celebrate Trudy.

Trudy Fest runs all day (3pm -8pm) in town at Veterans Park— one hundred years since Gertrude Ederle swam the English Channel. Walk over when you’re ready.

Sign up for the group run at the link in bio. Highly encouraged so we know who’s coming.

Bring your people. Let’s get out and do something good as a community.
garagegym .ederle.foundation

08/06/2026

Twelve hours into the English Channel, with the weather turning against her, Gertrude Ederle’s trainer shouted for her to come out of the water.

She lifted her head and said two words.

What for?

She landed at Kingsdown fourteen hours and thirty-four minutes after she started.

The first woman to cross, and two hours faster than the fastest man who had ever done it.

One hundred something years ago, Trudy learned to swim here.

Celebrate The Queen of Waves at Trudy Fest.

8.15.26

3-8

Veterans Park

Highlands.

Address

1 Woodland Street
Highlands, NJ
07732

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