Althea's Fine Lingerie

Althea's Fine Lingerie Expect colorful, trending designs in lingerie. Exclusive collections that you’ll only find here. Althea's Fine Lingerie - You are a shape not a size! That's me!!

I have always been a curvy girl. I started sewing my own clothes in 1972, while in 7th grade, because I already had a figure that didn't quite fit the shape of the clothes sold in the stores. I developed a love for luxurious fabrics and fine tailoring details. While in college at Marquette University, I chose to take several courses from the Theater Department in Costume making. These courses taug

ht me how to precisely fit and alter all types of clothing. I also learned how to create, change, and fit and flatter all kinds of figure types for the stage. These skills easily transfer to dressing modern women for special events as well as helping them look their best in their everyday wardrobe. For the past 20 years I have done alterations and tailoring full time. Many clients have been with me since the beginning. Every woman who needs to wear a special event dress knows she has to usually start with a new bra! It is always a challenge, unless you have a trusted knowledgeable ally. I've been advising and referring ladies all over town to get specific bras for their figure, and their particular dress, from various stores. My clients have to wear the right bra before I can do her alterations in order to deliver the best fit. My bra referrals are typically for bras that are better fitting and more supportive than what the client is normally used to wearing. After wearing their dress to the big event, clients have excitedly shared photos with me, and described how great they felt and looked in their new bra and custom altered dress. Then they ask if I can help them look like that in their everyday lives. My answer is, "of course, I can! Let's find you some new bras that fit your life and the clothes you want to wear!"

Finally, I decided that I could help inspire more women with confidence and pride in their looks everyday of their life if I became their bra source. You are a shape, not a size. Complementary professional fitting available. Appointments not required, unless outside of regular business hours. http://altheasfinelingerie.com

One of the biggest differences at Althea’s is that I personally choose the bras and lingerie carried in the boutique.I a...
07/17/2026

One of the biggest differences at Althea’s is that I personally choose the bras and lingerie carried in the boutique.

I attend lingerie trade shows in New York, work directly with vendors and industry professionals, and select pieces with real customers and real bodies in mind.

Because I also perform the fittings, I know which brands run differently, which styles work well for certain shapes, and which bras solve the problems women bring into the fitting room.

The person helping you find the right bra is also the person who decided that bra deserved a place in the store.

https://altheasfinelingerie.com/bra-fitting-brookfield-wi/






Work directly with Althea to find bras that support, feel comfortable, and make your clothes fit better. No appointment needed.

07/15/2026

I'm Back from Vacation and Ready to Get You in a Bra that Fits!
Wed: 11-7
Thur: 11-7
Fri: 11-5
Sat: 10-4

07/09/2026

Kellie came in for bras.

And yes, she noticed the things I hope women notice when they come in: the range, the fit, the color, and the fact that bra shopping here **doesn’t** have to feel like punishment.

Because let’s be honest.

A lot of women would rather do almost anything else.

They put it off.
They keep wearing the tired bra.
They tell themselves it is “fine.”

Darling, if you are adjusting it 47 times a day, it is not fine.

But what stayed with Kellie was not just the bra shopping.

She noticed how I talked to other women in the store. She also noticed how I spoke with empathy about someone facing a serious health challenge.

That matters to me.

Because I have known women who have been through that. I have fitted women before surgery, after surgery, through weight changes, pregnancies, grief, aging, new confidence, lost confidence, and all the other things life does to a body.

This is a lingerie store, yes.

But it is also a place where women can say what is really going on, ask the awkward questions, and realize they are not the only one.

There is a shared respect in this little store.
Shared experiences.
And sometimes, yes, friendships are made here too.

Kellie said I go above and beyond.

I think that is simply what women deserve when they finally walk through the door.

07/04/2026

🌴 I’m closed July 4–14 for a little summer break.
I’ll be back July 15 and be ready to help you find the right fit, the right style, and exactly what you’ve been looking for.
Thank you for supporting my small business. I’ll see you when I’m back!

07/03/2026

I’m open today from 11 AM–5 PM, then I’m closed July 4–14.

So if you need a bra that actually fits, something pretty, or a little help figuring out what works for you, shoot your shot and come see me today.

I’ll reopen Wednesday, July 15. 💜

07/02/2026

A little beach time is calling—but first, come see me. 🌊
I’m open:

Thursday: 11 AM–7 PM
Friday: 11 AM–5 PM

Then I’ll be closed July 4–14.

So if you’ve been meaning to stop in for a fitting, a new bra, or something pretty, this is your sign to shoot your shot before I go.

I’ll reopen Wednesday, July 15. 💜

07/01/2026

How long have you been following my page?
A few months? A couple of years?
Long enough to
recognize the store before you have ever
walked through the door? A woman followed me for years before she finally came in.

She had seen the bras, the lingerie, and the stories. And like a lot of curvy women, she had gotten used to bra shopping being more frustrating than it should be.

Then she decided to find out whether this could be different.

I had her try several styles, because fit happens in steps. Each bra told me a little more, and I knew the right one was here.

And there it was.

A beautiful bra that fit the way it should—and made her genuinely excited.

Before she left, we talked about how to properly wash and care for her bras. Because a good fit matters, and so does knowing how to keep it that way.

Her review said, “I’m so glad I finally made a stop.”

That sentence caught my attention.

Because I know she is not the only woman who has been following my page for a long time and thinking about coming in.

Maybe you have been thinking about it long enough.

Some women come in looking for something gorgeous.Some women come in because they are completely fed up with the bra the...
07/01/2026

Some women come in looking for something gorgeous.

Some women come in because they are completely fed up with the bra they wear every day.

And plenty of women are looking for both.

Because the beautiful lingerie and the everyday bra are not competing with each other. They serve completely different purposes.

One might make you feel a little dangerous.

The other makes you want to throw every old bra in your drawer straight into the garbage.

And honestly? Women get just as excited about finding an everyday bra that fits beautifully as they do about finding the pretty thing.

As they should.

Support, comfort, shape—and something gorgeous too.

That sounds like a very good lingerie drawer to me.

06/29/2026

HEADS UP!
If you need a bra NOW see me this week.
Wed & Thurs: 11-7, Fri: 11-5
I'M ON VACATION JULY 4-14.
-Althea

Not every beautiful bra needs to make a grand entrance.Some are quieter.Soft color. Fine embroidery. Just enough detail ...
06/27/2026

Not every beautiful bra needs to make a grand entrance.

Some are quieter.

Soft color. Fine embroidery. Just enough detail to make you look twice.

These are delicate compared to some of the bolder pieces in the shop, but they are not plain.

There is a difference.

Sometimes you want color.
Sometimes you want drama.
And sometimes you want something beautiful, understated, and very well made.

That is the lovely thing about lingerie.

It does not all have to be the same version of pretty.

Stop in and see what feels like you.

Address

Milwaukee, WI

Opening Hours

Wednesday 11am - 7pm
Thursday 11am - 7pm
Friday 11am - 5pm
Saturday 10am - 4pm

Telephone

+14149352800

Alerts

Be the first to know and let us send you an email when Althea's Fine Lingerie posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Althea's Fine Lingerie:

Share