Melissa Lorenzo-Hervé

06/10/2021

05/04/2021

Thinking about how many US-based fashion brands will survive the pandemic, and what it will take to overcome the global downturn in retail, in dressing up for work, and in shopping for high-end pieces generally. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If Pirouette is lucky enough to be among the few bootstrapped, DTC, Latina-owned clothing companies out there that somehow live on to see 2022, it'll be entirely thanks to customers like you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Zero PR budget.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Zero dress production. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Zero ad spend.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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How will we manage? Most likely due to word of mouth, guerilla marketing, and loyal fans like you who continue to support women-owned small brands like Pirouette. We owe you every last ounce of any success that comes this way. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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From the bottom of this founder's heart, thank you immensely. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Stay tuned for sneak peeks of the next Pirouette dress: it's the perfect WFH option for busy days when you're also running errands and (hopefully!) meeting up with friends for coffee or lunch. Can't wait for you to see it! ⠀⠀⠀⠀⠀⠀⠀⠀⠀

04/22/2021

Hope you can join us! https://www.instagram.com/pirouette_nyc/
Learn from expert Victoria Branson, who has for years dedicated her career to helping heart-centered business owners across the world create stunning, exclusive brands designed to stand out from the competition and appeal directly to their dream clients.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Victoria's main drives in life are realizing her full potential, enriching the world with beauty, and achieving inner harmony. The stunning brands she creates for women entrepreneurs around the globe are the highest expression of these passions.

Hope you can join us!

12/15/2020

Which is your favorite?

12/02/2020

Ready to celebrate with an epic girls' night as soon as we can all get together again safely!

11/13/2020

Reminiscent of master embroiderer François Lésage, this skyblue bouclé mask brings to mind the classic Chanel tweed jacket, glinting subtly with whispers of silver metallic thread woven throughout. A gift of elegant warmth. Only two in existence.
Handmade in Marblehead, Massachusetts with the finest fabric from French textile mill Dutel, founded in 1937 and revered today as the world’s leading jacquard manufacturer.
Lined with white cotton interior and fitted with a hidden wire over the bridge to prevent glasses from fogging up.
DM or place your order at https://pirouettenyc.com/collections/masks/products/legacy-of-lesage.

10/07/2020

New podcast interview up today!