HELD Gear

10/01/2026

Khloe is on 4th Avenue, in Tucson, wearing several Held products, namely the Sydney Choker, Katt Choker, Pachuco Chain Necklace, La Brea Classic Slim Belt, and Mammoth Black Belt.

Less than a month ago, during our casting call for last week’s fashion show, Khloe was actually delivering pizza. I asked if she had ever modeled or was interested in it, the answer was no and then yes. Subsequently, she crushed it on the runway, and then for this photo shoot. Keep an eye on this talent, this is just the beginning.

10/01/2026

One week ago almost to the minute, Zuleé Del Rey initiated her vision for a kind of open access creative agency called Tucson Project House, with a fashion show, music showcase, and short film screening, all in the back patio of Café Passe on 4th Avenue. Held Gear was featured in the event. The runway was designed by shifting furniture around and making the area more like a circuit than a catwalk. The only drawback was photographic positioning, so not every model in the Held group was successfully shot. I was busy backstage, so I didn’t shoot very much. Please enjoy these shots from the runway and behind the scenes.

Five out of seven of my models were brand new, had never walked a runway, and some never worked with a professional photographer. All of them did great. And you can look forward to seeing them again, as I’m scheduling photo shoots now. I was struggling with finding models since leaving Philly, and I’ve barely started to find a community in Tucson. Then came Zuleé, wh sped that process up. That’s what Tucson Project House is all about, connecting creatives. It was a great night.

Khloe wears the Katt Choker, Neptune Belt and Galle cuff. Isabella wears the Celeste Astronaut Tee Shirt, a chain necklace, Sky Belt and matching cuffs. Keelan wears the Conway Belt with a belt snap and chain. Jeff wears the Portal Belt, 10-spike snap cuff, and chain. Quinn wears the Cantaloupe Belt with matching cuff and choker. Ian is seen wearing his own Caligo Belt and Belt Snap with Chain.

Instagram Credits:

Held Cast:








Photographers Instagrams:jpg


Event:

09/30/2026

“Designing Lighthouse” is the artist profile for Lighthouse, a 21-year old illustrator decidedly not pursuing the academic path of studio art. With limitless imagination, she produces professional quality cartoon characters, having developed a style from a very young age with crayons and Nickelodeon commercial bumpers, to Monster High sketch portfolios, to now professionally developing fashion-focused cartoons for Held Gear.

Celeste The Astronaut is available now.

Introducing Lighthouse, a 21-year old artist decidedly not pursuing...

09/07/2026

Ian is strapped with a Caligo Belt on grey velvet pants, with a tucked in horizontal striped long sleeve shirt. He matches tone with a plain Mammoth Snap Cuff, and the Classic Choker Belt with large hexagon spikes. In slide three, he wears the Conway Belt in nickel and La Brea black. Get accessories as durable as your style.

Model:

07/26/2026

Meet Elvis, the artist of the new Nirvana Tee aka "Weird Garfield," as we got together to have a look at their studio/apartment and some of the fresh prints!

Follow right here.
Find the tee for sale at the homepage store. Link you know where.

07/19/2026

Introducing, in collaboration with Tucson-based artist Elvis Godwyn Snyder, the Nirvana Tee, screen printed with water-based ink on up-cycled t-shirts. This character is unofficially “Weird Garfield” because it is modeled from a stuffed animal of the famous cartoon cat (but we cannot legally title that). Calling it Nirvana because this character’s countenance evokes the famous rock band’s smiley face design.

Each print is one of one. Except for two Royal Apparel factory imperfects, these are totally sourced from Tucson thrift shops, shirts in variety were carefully selected and prepared for reuse. Offering a limited supply for sale online, with only 20 units for this initial drop, and just 8 made available online. If you would like this and don’t see your size, please DM.

07/18/2026

Introducing Celeste the Astronaut. This design comes from Tucson-based artist Lighthouse, the first in a series of illustrated characters forthcoming. Celeste is out on a spacewalk when she encounters a little green man, taken aback, her heel jets flare off. She is wearing the Neptune Belt, and Galle Cuffs around her arms. We'll get around to building that spacesuit when the NASA contract comes through. Printed by DTF on a Bella+Canvas unisex tee in Lavendar Blue. Due to a factory shortage in that color, the mediums are in Oxblood Black. This shirt is all American-made.

07/18/2026

Introducing the Conway Belt. Named after the buckle that makes this design so cool. It's actually a very old fashioned buckle, but it's timeless in style. There are no visible notches while its on your waist (at least that's your choice). The belt strap and buckle hold eachother together and the adjustment is made on the inside before putting it on. There is the option to turn the belt 180 degrees and make the adjustable side visible, with the fixed side inside.

This design is customizable, with choice of nickel plated or polished brass buckle, and choice of strap. I plan to make a video and graphic to explain how to put it together, it's slightly mind bending the first time you do it. Anyway, here is the belt!

07/18/2026

Reintroducing The Cantaloupe Belt, now featuring a steel heel bar buckle and dual snaps for a lower profile, and to keep the keeper ring straight all the time. The notches are an 1/8 inch smaller for the thinner, contoured prong. Of course, it's named for the color and texture of the strap made from industrial strength cotton embedded with nitrile rubber.

07/18/2026

Reintroducing The Classic Held Vegan Belt, now customized by strap of choice. Until now, The Classic was the black strap cut to 1.5 inches with a roller buckle and keeper ring. Now, the black strap is called La Brea and The Classic is a design defined largely by the buckle. So next time I put in a hardware order, I’ll be introducing La Brea with a unique design.

This week, I am sharing The Cantaloupe (orange) and The Auroch (brown) belts, previously they were just Classics with dual snaps. I selected buckles that I believe pair well with those straps, and revised the specifications to accommodate those buckles. The grey (Mammoth) underwent this treatment a while ago, but even so, it took time to realize that it needed specific punches to make the best product. Now, I have enough tools to make a great variety of designs tailored to different buckles.

Several new designs are already published to the homepage, and the Etsy is also getting updated. Some new stuff will go up on the DePop as well. A lot of developments quietly worked on for several months are coming together, it’s just coming at the pace that one owner-operator can handle. Stay tuned.

p.s. The Mammoth in this photo has dual snaps because it’s an old photo. I have never photographed the Mammoth classic and that’s on the to do list. But if you order it, you’ll get one snap. Probably nobody will notice that but I have to make the disclaimer.