The premise behind this brand is to try and inspire, share people’s stories and get connected with people on how they live their lives and why they choose to live there life the way they live it. I want to start to interview people all around and try and capture what their dreams are why they wake up every day and live the life they live! Ask them “What do you want out of life?”
My dream is to cr
eate a brand that people can relate to, get inspired by, be encouraged by, get empowered by. I asked myself one morning while taking a shower, why do you want to create a brand in the first place and it was all driven by the thoughts above. Sometimes the best way to recognize your dream is by talking out loud about it or just talking about it period. I thought to myself what brands inspire me, which brands have influenced me to create a brand. There are a couple that come to mind, but the three main ones are Red Bull and Coca Cola and the new player GoPro. All these brands have built a different kind of culture around them and they all are trying to inspire through there medias (energy drink, soft drink, person camera.) I love all of these products, but I don’t want to create a brand with the sole purpose of selling a product. I want to create a brand with the intention to inspire people through highlighting what makes them happy and what gets them motivated each day to LIVELIFE and BEFREE. I also want to find new and up and coming acts or companies and create a media outlet to get there products out there. The motto that I want to be the core foundation of the brand is BUILD YOUR DREAM, DON’T BUILD SOMEBODY ELSES DREAM! I know it’s already been used several times, but who cares it’s what drives and helps them believe in themselves. So there is where I am going with my brand… I started making t-shirts as an outlet for me to start my creativity… But that’s my purpose and now I just have to get things in order to start building the brand. If you would like to share your thoughts please share, if not that fine too… My personality is too great to be hindered, taking orders from people that don’t believe in me or the people that think that I am weird because I have a smile on my face every day singing not getting to stressed out on the small things in life. Yes money is nice to have but smiles, laughter and inspiring people to do things they want to do is what I want to do and I feel is way more empowering.