06/09/2024
All about layering a lace tank over a long sleeve for fall 🍂
Feel-good lingerie for women’s ever-changing lives. Makers of the World’s Most Comfortable Thong®. Wo
(76)
All about layering a lace tank over a long sleeve for fall 🍂
Serving up a bra for every moment of your life - find your perfect match
September Moodboard 🤍
We are all about reflecting and rejuvenating this month. Explore our new Fall pieces available now!
Years in the making, we took our unique Signature Lace you know and love from the World’s Most Comfortable Thong® and panties and brought it up a level—to your b***s. The lace mimics your natural movements, accommodates slight fluctuations, and provides support you can count on no matter what you’re doing.
In NYC? Visit us at our home on Bleecker Street to get ready for fall
We know how important it is to find comfortable underwear that moves with you, sits in just the right places, and feels like ultra-soft. puts it perfectly, our brand new bra collection is designed to go with your Hanky Panky un**es, providing style and support for your life's agenda.
It speaks for itself - our Signature Lace thong was born in NYC in 1986 and has been keeping generations of women comfortable for decades with its ultra-soft stretch lace, flattering fit, and nearly-naked feel.
Our two trailblazing founders, Gale and Lida, have been paving the way for women in the intimates business since 1977. 47 years in and they continue to work together, inspiring us every day!
Summer uniform
Juicy, red, delicious. It’s Beet Juice–the seasons’ trending red tone in all your favorite styles.
...or folded up in my undie drawers
Wedding prep can be stressful, so this is your reminder to have some fun (and celebrate in our Satin Sleep)
Sunday mornings start with fresh flowers, brunch, and the T-Shirt bra 2. Starting off the weekend right with a farmer's market run, brunch, and the new T-Shirt bra
Iconic ladies and their best supportive bras 👙
PSA: You can now match your fave Signature Lace thong to one of our brand new bras
Add some romance touch to your day with an ultra-feminine, subtly sexy Balconette perfect for nights out with your love and your ladies
Do you like your b***s? Tell us whose answer you related to the most in the comments
From work days to date nights, we have a bra to hold you
through life in styles you’ll reach for again and again.
Brand. New. Bras.
It’s official: the World’s Most Comfortable Thong® met its match. We took our iconically comfortable, buttery soft, and stretchy Signature Lace from our fan-favorite thongs and panties and brought it up a level—to make equally sexy and comfortable bras.
No summer blues here... just Signature Lace blues
Out of Office in our new swim styles and colors. One more day to enjoy 30% off swim!
New prints and colors, same feel-good fabrics
Style inspo ✨ .b
Dreamy pool day in dreamy swimwear with
We're extremely lucky to be a part of your special day 🤍
Steph is wearing the Happily Ever After Romper & Satin Sleep Robe from our bridal collection 💍
Nothing says summer like sun and our vacation-ready Swim collection ☀️
All of our swim pieces are double lined with recycled fabric and feature water resistant properties + Dura Color, a fade resistant technology that keeps your swimsuits bright and bold!
We will always be here for an exposed thong moment
We want to be wherever is
Breakfast in bed with a side of Signature Lace
bringing the heat with a peak of lace in the classic Boyshort
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🍰GIVEAWAY🍰 It’s hard to believe...but it’s our 47th birthday! We are so proud to have been founded by two incredible women, Gale and Lida, and to continue to be a women-led brand to this day. Each birthday is a moment to reflect, and this past year has been one for the books—from launching our long-awaited Bra collection and exciting partnerships, to our biggest Valentine’s Day yet. We can’t wait to continue making lingerie you love and to see what the next 47 years bring as we evole with you. To celebrate, we are giving one of you a $470 gift card (!!!) when you enter to win. Rules below: 1. You must be following us 2. Like this post ❤️ 2. Tag 3 friends who would love our undies in the comments below! (Each tag counts as one entry, so tag away!) Giveaway ends 9/10/2024 at 11:59pm EST. We will direct message all winners from this account within 48 hours of the end of the entry period, so stay tuned! *Disclaimer: This giveaway is not sponsored, endorsed, or administered by Instagram. Personal information collected for the purpose of this giveaway will be used only for administering the giveaway and will not be shared with third parties. This giveaway is open to residents of the United States, aged 18 and over.
Years in the making, we took our unique Signature Lace you know and love from the World’s Most Comfortable Thong® and panties and brought it up a level—to your boobs. The lace mimics your natural movements, accommodates slight fluctuations, and provides support you can count on no matter what you’re doing.
We know how important it is to find comfortable underwear that moves with you, sits in just the right places, and feels like ultra-soft. @jennyreimold puts it perfectly, our brand new bra collection is designed to go with your Hanky Panky undies, providing style and support for your life's agenda.
From work days to date nights, we have a bra to hold you through life in styles you’ll reach for again and again.
We're extremely lucky to be a part of your special day @stephanieleighnyc 🤍 Steph is wearing the Happily Ever After Romper & Satin Sleep Robe from our bridal collection 💍
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