The Only Label

The Only Label Melbourne based womenswear label. Launching SS15 in September 2015

Contact : [email protected] A boy meets girl flare describes ‘The Only girl’.

The Only is a Melbourne based womenswear label, launched its first collection in September 2015
‘The Only’ designer Net C. is passionate about combining retro charms with current trends. From 60s geometric mod, 70s laid back bohemian through to edgy 90s grunge, ‘The Only’ draws inspiration from the distinctive shapes and detailing of the past and recreates it with a modern twist, seen through up-t

o-date classic designs with a signature touch of yesteryear.

‘The Only’ label is created with the modern woman in mind, with comfort and versatility at the forefront of the label’s designs shown through transformable easy-to-style pieces and relaxed carefree silhouettes. She is quirky yet effortlessly feminine with a unique blend of the cool and cute persona. She wears girly dresses with oxfords and oversize tops with heels. Her unpredictable style is unique and different because she is ‘the one & only’.

Thank you Melbourne 🙏🏼I had the best time this weekend at the The Big Design Market ❤️The most rewarding part of running...
26/05/2026

Thank you Melbourne 🙏🏼

I had the best time this weekend at the The Big Design Market ❤️

The most rewarding part of running my label is getting to see the way you look at yourself in the mirror wearing my pieces.

I can’t believe I hardly took any photos — that just shows how busy we were!

Looking forward to seeing you all in store at South Melbourne Market ✌️

I’m there most Sunday afternoons, so please drop by to say hi 🫶

Remember the oversized Peter Pan collar shirt we had a few years ago?A new version with puff sleeves is finally back by ...
19/05/2026

Remember the oversized Peter Pan collar shirt we had a few years ago?
A new version with puff sleeves is finally back by popular request.

Made from 100% cotton and finished with our signature square buttons, it’s the perfect mix of classic and playful.

A wardrobe basic with extra cuteness.

I love layering them under a sweater, or elevating your favourite dress or jumpsuit with the oversized collar peeking out.

Available in store and this weekend.

Please DM for online purchase :)

18/05/2026

Door opens this Friday 11 am!

Join us ‘Almost Winter’ from Friday 22nd -Sunday 24th May at the Royal Exhibition Building, Carlton, for a shopping extravaganza! Grab your tickets now!
Friday 22 May, 11am–7pm
Saturday 23 May, 10am–6pm
Sunday 24 May, 10am–5pm

Our mistake, your win!Size 4–6 and under 155cm? This one’s for you ✨If you’re petite and always find jumpsuits too long ...
13/05/2026

Our mistake, your win!
Size 4–6 and under 155cm? This one’s for you ✨

If you’re petite and always find jumpsuits too long in the torso or length, this fit could be perfect.

Our tailor made a tiny mistake (human error with the best outcome 😄) and produced this jumpsuit 1” smaller and shorter than our usual XS fit — making it ideal for our petite customers.

Johanna is wearing the XS / AU6 here. She is 151cm tall and usually wears an XXS / AU4.

Only a few pieces are made per size.

If you’re our regular, please go up a size in this one.

Available in store now

Comment “more info” and I can send you measurements and how to purchase them online if you cannot make it to the shop :)

13/05/2026

You asked and we listened ✨

I’ve had quite a few customers request an elasticised waist version of these pants — and with winter coming, plus all the irresistible comfort food that comes with it, I figured elastic waist pants are essential for our sanity 😆

Our elasticised version of the Think Outside The Box Pants is now available in:
🤍 Beige
💗 Magenta Pink

Both are available in store now at South Melbourne Market.

Not based in Melbourne? Don’t worry — DM us and we’ll happily assist you online too.

And if they don’t fit? Simply send them back for an exchange or refund 👌🏻

11/05/2026

Who said bright olive green is just for spring?
I love teaming this corduroy pinafore dress over a basic skivvy top and the shades I found to be a great combo for autumn is deep maroon, muted pink, or even a pale blue!
Or just keep it simple with neutral tones.
The styling options are endless.

Cheer up your autumn wardrobe with playful new colours this season 🍂

Our pinafore are now on sale at $140. Limited stocks available.

Happy Mother’s Day to all the amazing mums and grandmums 💐The last 12 months I’ve upgraded myself to become a mum of 2. ...
10/05/2026

Happy Mother’s Day to all the amazing mums and grandmums 💐

The last 12 months I’ve upgraded myself to become a mum of 2. Juggling my time between two kids and my label hasn’t been easy, so it’s always extra special chatting with customers who are mums themselves.

To all the mums out there doing their best every day, I see you 🩷

Some random pics of me, my children and my mother.

03/05/2026

1 top 3 outfits. Our new print of the sold out polka dot slouchy linen tops have arrived in store!

This Prince of Wales check is a timeless classic in my opinion.

I love its gender neutral vibe and how you can style it with neutrals or a pop of bright colours. We've already sold out of a few sizes, but don't worry, more stock is on its way in 2 weeks, including matching pants. Under 5 pieces per size are being made, so be quick or DM me your number and email address to be notified when your size is back in stock 🤸‍♀️

03/05/2026

Need a dress that does it all? We're obsessed with our On A High Note dress in Olive Gingham. Buttoned up for work or unbuttoned for a glamorous touch. Hurry, last few pieces left.
Shop online or in store now
Lucky Last Sale, now $120.

29/04/2026

Im not ready to leave summer behind.
Going to keep on repeating my outfit til winter is officially here.

One of my favourite summer outfits. Available in store now

29/04/2026

Hey Melburnian, I’m so excited to be exhibiting at ‘Almost Winter’ from 22–24 May at the Royal Exhibition Building, Carlton.

Almost Winter is your ultimate seasonal ritual - where design, food and creativity come together in the most beautiful way. ❄️💫

Come find us and shop 250+ independent designers alongside incredible food and drink, all under one iconic dome.

🎟️ Tickets: melbourne.thebigdesignmarket.com/info/buy-tickets/

Address

Albert Park, VIC

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