Genes

Name: Genes
Address: Av. Pedro de Osma 135, Barranco, Lima, VIC, AU
Telephone: +51993563682

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Long-lasting knitwear made in Peru.

16/10/2026

HEBRA, our 10th collection photographed at our workshop.

Photo by JORGE ANAYA
Art Direction by Andrea Salazar

Muse Choyling Li wearing our Alia pants.

Our Alia pants are knitted 100% in Organic Pima Cotton.

Get yours at genesbrand.com

08/10/2026

Introducing our AURELIA cardigan

Knitted in a lace stitch in 100% Peruvian Organic Pima Cotton

Available at genesbrand.com

06/10/2026

Introducing our GRACIA dress

A short flared dress knitted in 100% Organic Peruvian Pima cotton

With a mandarin collar and crochet details in the button

Available at genesbrand.com

30/09/2026

Introducing our Talia skirt, a piece made to be reinterpreted.

Knit in 100% baby alpaca, cut on an asymmetric line, and finished with an elastic waistband that invites a new shape every time you wear it.

In navy blue and chocolate brown. Available online.

Photo JORGE ANAYA
Muse Lucya Castro
H&MU Micaela Linares

29/09/2026

Hebra: single strand of yarn. The smallest part of everything we make.

This is where it all begins. The table, the machines, the cones waiting to become something.

For our 10th collection, we went back to the origin: one strand, knitted and linked by hand in our workshop, until it becomes a garment.

HEBRA, our 10th collection, available at genesbrand.pe

Photo by JORGE ANAYA
Art Direction by Andrea Salazar

25/08/2026

Lucya and our signature scarf — and some items of our new collection that will be available soon.

22/07/2026

The Alia set is back in stock!

This beautiful pima cotton set is part of our new collection, more soon.

05/06/2026

Genes always looks better on you

01/06/2026

Cuando la herencia se teje.

When arrived at our family’s taller in Lima, she didn’t just observe, she paid attention. To the heart-shaped llavero swaying from a machine, made from scraps, never thrown away. To the sunlight over a small courtyard where Lima’s fog sometimes lifts.

She saw what we sometimes forget to see.

That kind of attention is rare. And we are so grateful it found us.

is a project born out of a deep belief that the hands behind the craft deserve as much attention as the craft itself. Her book documents workshops and people who keep Latin American craft alive — and the first chapter is our family’s story. From my grandmother’s hands to the workshop that stands today, to the brand we’re still building. We are honored to be its beginning.

The book is available now through .

Photography by , who walked into our workshop and somehow already knew where the light lived.

29/05/2026

Avril wearing the Alia set.

The reversible top is available at genesbrand.com and the pants are sold out at the moment, but we’ll be restocking them in the next week!

Address

Av. Pedro De Osma 135, Barranco
Lima, VIC

Telephone

+51993563682

Website

http://www.genesbrand.pe/

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