𝗕𝗜𝗚 𝗝𝗘𝗦𝗦𝗘 𝕿𝖍𝖗𝖊𝖆𝖉𝖘 𝖜𝖎𝖙𝖍 𝖆𝖙𝖙𝖎𝖙𝖚𝖉𝖊

21/08/2026

SO… WHAT ACTUALLY MAKES CowboyFLEX Pro™ DIFFERENT? 🤠

We didn’t sit behind a desk and decide the world needed another western shirt.
We made the shirt WE wanted to wear.

One that could handle a full day in the saddle, working cattle, competing, travelling, knocking around the farm and still look damn good when you head into town afterwards.

Developed over 18 months, tested in the real world and made for Cowboys, Cowgirls, Ringers, Farmers and country kids who actually put their gear to work.

🤠 Men’s, Women’s & Kids
💰 $99
📦 FREE postage Australia-wide on orders over $150
👉 bigjesse.com.au

21/08/2026

🤠 𝙁𝘼𝙏𝙃𝙀𝙍’𝙎 𝘿𝘼𝙔 𝙄𝙎 𝘾𝙊𝙈𝙄𝙉𝙂 — 16 𝘿𝘼𝙔𝙎 𝙏𝙊 𝙂𝙊!
𝙏𝙖𝙜 𝙨𝙤𝙢𝙚𝙤𝙣𝙚 𝙬𝙝𝙤 𝙣𝙚𝙚𝙙𝙨 𝙩𝙝𝙚 𝙝𝙞𝙣𝙩… 👇

Father’s Day is Sunday 6 September, and if your Dad is anything like ours, he doesn’t need another pair of bloody socks. 😂
Get him something he’ll actually wear.

From Big Jesse Signature Arena Shirts powered by CowboyFLEX Pro™, to tees, caps and gear built for blokes who’d rather be in the paddock, arena or shed, we’ve got Dad sorted.

Better still? You’re supporting a small Australian family business, with gear designed by cowboys, for cowboys. 🇦🇺

🎁 Father’s Day sorted.
🤠 Shop now: bigjesse.com.au
📦 FREE postage Australia-wide on orders over $150

21/08/2026

King of the Ranges Stockman's Challenge 2026… YOU READY FOR A LITTLE ATTITUDE? 🤠🔥

Wade’s rodeo’d in Murrurundi plenty of times over the years, but this September we’re rolling into town for something we haven’t done before, Big Jesse’s first King of the Ranges Stockman's Challenge!

And by the looks of it, we reckon we’re gonna feel right at home. Good horses, good people, stockmen and women, a bit of dust and plenty of cowboy country. Bloody beautiful.

We’ll be bringing the Big Jesse Signature Arena Shirts powered by CowboyFLEX Pro™, tees, caps, our Call A Mate decals and plenty more.

But gear aside, what we really wanna know is who’s calling in for a whiskey and a yarn? 🥃🤠

Come pull up, say g’day and check in. Bring ya mate with ya too. Because sometimes a whiskey, a yarn and a simple “How ya going, mate?” is exactly what’s needed.

📍 Murrurundi NSW
📅 25–27 September 2026

Who do you think will take out the King of the Ranges Stockman's Challenge 2026 👇

21/08/2026

WE TOLD YA THEY WOULDN’T LAST LONG… 🤠🔥
And we weren’t kidding.

Our Big Jesse Signature Arena Shirts powered by CowboyFLEX Pro™ have been flying out the door, and we’ve officially SOLD OUT of a few variants already:
🔥 Mens: Cyan Blue / 2XL
🔥 Ladies: Maroon / 12, Cyan Blue / 14 & 18

Kids are still holding strong across all sizes! 🤠

And a heads up — we’re down to the VERY LAST ONE in Mens Black 2XL, Maroon 2XL & 3XL, and Ladies Black 6 & 14.

Don’t fear though — we’re already onto the factory getting the next run underway. But with around a 6-week wait before they land, if your size is still there, now’s probably the time to rope yourself one.

$99 | No ironing | Built to move | Made to work

👉 bigjesse.com.au

20/08/2026

AgQuip 2026, thanks for having us!

19/08/2026

Last day of AgQuip 2026! Yarn with the team!

19/08/2026

17/08/2026

AGQUIP — WE'RE READY FOR YOU! 🤠🔥 TAG A MATE THATS COMING!

The Big Jesse stand is set up, the gear is loaded and tomorrow it's GO TIME at AgQuip 2026!

🔥 We're officially launching the Big Jesse Signature Arena Shirt — powered by CowboyFLEX Pro.

We've also got:
🤠 Big Jesse tees, caps & gear
🐂 Selected Wade Fishenden & Co apparel
🔥 Our Check In decals — with LIMITED numbers available!

If you've been wanting a Check In decal, get in early because once they're gone, they're gone!

Come have a yarn and check out the range.
📍 Shopping & Lifestyle Pavilion — SLP | 80–81
📅 Tuesday 18 – Thursday 20 August

The stand's ready. We're ready.
LET'S GO AGQUIP! 🐂🔥

16/08/2026

AGQUIP WEEK IS HERE 🤠🔥

Big Jesse is rolling into Gunnedah for three huge days at 2026 and we aren't coming empty handed.

This week we're officially hard launching The Big Jesse Signature Arena Shirt powered by CowboyFLEX Pro. 🔥

Built for the arena. Made to move. And we can't wait for you to get your hands on them.

We'll also have a range of Big Jesse gear ready to shop, including tees, caps and more plus selected Wade Fishenden & Co apparel.

Heading to AgQuip? Come find us, say g'day and check out the new gear.
📍 Shopping & Lifestyle Pavilion — SLP | 80–81
📅 Tuesday 18 – Thursday 20 August
📍 134 Black Jack Road, Gunnedah NSW

Tag your AgQuip crew below and make sure you come find us. 👇🤠

See you at AgQuip.