Elsie & Florence

Elsie & Florence ~ Shop Online + Instore
~ Free Instore Pickup or Local Delivery
~ Afterpay
~ Sizes 6-22

Favourite window this week šŸ¤ŽThereā€™s just something about this colour comboā€¦ rich burgundy, soft cream lace + all the war...
11/08/2026

Favourite window this week šŸ¤Ž

Thereā€™s just something about this colour comboā€¦ rich burgundy, soft cream lace + all the warm neutral details.

A little bit boho, a little bit luxe and very Elsie šŸ˜œ

So much newness hitting the floor at the moment ā€” pop in and have a peek! xx

Happy Saturday šŸ§”šŸ¤ŽWeā€™re open 9amā€“2pm today and the new arrivals are looking so good.The Retro Knit Jumper paired with the...
07/08/2026

Happy Saturday šŸ§”šŸ¤Ž

Weā€™re open 9amā€“2pm today and the new arrivals are looking so good.

The Retro Knit Jumper paired with the matching Retro Knit Skirt is the perfect mix of cosy, colourful and effortless fun! Perfect for all the weekend adventures x

07/08/2026

New to the floor and we couldnā€™t be more excited. šŸ¤Ž

The racks are filling up with fresh arrivals, beautiful new textures, effortless pieces and all the little details we know youā€™re going to love.

Weā€™re still unpacking, but we couldnā€™t wait to give you a sneak peek.

Pop in and see whatā€™s new before your favourites disappear šŸ«¶

04/08/2026

Some pieces are made to wear.
Some pieces are made to feel.

This is one of those šŸ¤ŽšŸ§”

The Love Letter Box Tee looks simple at first glanceā€¦ until you turn around.

A handwritten goodbye. Whitney Spicerā€™s beautiful artwork. A story of love, letting go, and moving forward, all woven into one incredible tee.

Itā€™s nostalgic, a little bit raw, and unmistakably FAR MER.

This isnā€™t just another graphic teeā€¦ itā€™s wearable storytelling.

30/07/2026

Our change room might just be our favourite part of the shop. šŸ§”šŸ¤Ž

We love that they are filled with ā€œI would never have picked this!ā€ moments, belly laughs, little confidence boosts and the best conversations.

We get to style you, chat about life, celebrate milestones, solve wardrobe dilemmas and watch your face light up when you find something that makes you feel great!

Itā€™s the people, the stories and seeing you walk out feeling amazing that makes us love what we do šŸ¤Ž

Obsessed is an understatement šŸ™ŠšŸ¤ŽThis cheeky Chaos Dad Cap has us all giggling.And if you thought this was goodā€¦ keep you...
28/07/2026

Obsessed is an understatement šŸ™ŠšŸ¤Ž

This cheeky Chaos Dad Cap has us all giggling.

And if you thought this was goodā€¦ keep your eyes peeled, More FAR MER is landing soon and trust us, youā€™re going to want first dibs. šŸ˜œ

23/07/2026

At Elsie, of course šŸ˜œšŸ¤Ž

Itā€™s the LAST DAY to shop 30% OFF! šŸŽ‰

Technicallyā€¦ youā€™re saving money, right?

Pop in and treat yourself before itā€™s all over!

This might be our favourite collection yet šŸ¤ŽšŸ§”Limited sizes available, so if you have had your eye on it you know the dri...
21/07/2026

This might be our favourite collection yet šŸ¤ŽšŸ§”

Limited sizes available, so if you have had your eye on it you know the drill šŸ˜‰

Online & In store now x

NEW FAR MER IS LIVE šŸ§”We think this might just be our favourite drop yet. Sizes are limited (you know how quickly Far Mer...
18/07/2026

NEW FAR MER IS LIVE šŸ§”

We think this might just be our favourite drop yet.

Sizes are limited (you know how quickly Far Mer disappears around here šŸ˜…), so if youā€™ve had your eye on it, donā€™t wait too long!

Shop online now or pop in-store before your size is gone. šŸ§”

17/07/2026

So much newness in this week šŸ¤Ž

Address

84 Station Street
Seymour, VIC
3660

Opening Hours

Monday 9:30am - 5pm
Tuesday 9:30am - 5pm
Wednesday 9:30am - 5pm
Thursday 9:30am - 5:30pm
Friday 9:30am - 5:30pm
Saturday 9:30am - 2pm

Telephone

+61357922992

Website

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