Phases Men's Fashion

Phases Men's Fashion We offer genuine clothing labels including Hugo Boss, Emporio Armani, Armani Exchange, Cipo & Vaxx, We carry the European Designer Labels.

Phases for Men is one of the few independent mens wear stores left on the Gold Coast. It opened it's doors in November 1987 in the Dolphin Centre, where now the Hilton Hotel is. Hugo Boss, Armani Exchange and G-Star Raw. We focus on resort and causal wear. In saying so we have suits from Studio Italia and New England. Phil Smith owner of Phases for Men goes several times a year to the fashion sho

wings of Hugo Boss and Armani Jeans. There he selects the finest garments for his store. 12 to 15months later the custom made clothes will be delivered and merchandised. That's designer labels, once the garments are sold, that is it, we can't order more. Phases for men is a very popular shopping destination for locals and visitors from interstate and overseas. We have a lot of customers from Sydney, Melbourne, New Zealand that come and see us when holidaying on the Gold Coast. What set Phases for men apart from other stores is the outstanding customer service and product knowledge. We are more then happy to help you to find the correct outfit. Hence if you prefer to browse on your own, that's fine too. Let us know if you need our help! We have a tailor that can do alteration usually in less then 24 hours.

25/07/2026

The marketing girl is away… so the boss took over 🎥

Safe to say, we’ll stick to what we know best 😅




Upgrade your look with pieces that redefine everyday elegance. From versatile essentials to premium staples, our collect...
16/07/2026

Upgrade your look with pieces that redefine everyday elegance. From versatile essentials to premium staples, our collection is designed for men who value quality, comfort, and lasting style. ✨

Discover the perfect blend of sophistication and practicality—because your wardrobe deserves the best.

Clean, sharp, and unmistakably Emporio Armani.A curated selection of essentials — from the statement zip jumper to every...
09/07/2026

Clean, sharp, and unmistakably Emporio Armani.

A curated selection of essentials — from the statement zip jumper to everyday accessories — designed to work together effortlessly.

Modern pieces, refined style, all in one look.




1998 ✨Stephany and Justine with “Fabulous” Phil in the middle — yes, that’s his nickname (and on the T-shirt too!). A li...
02/07/2026

1998 ✨
Stephany and Justine with “Fabulous” Phil in the middle — yes, that’s his nickname (and on the T-shirt too!). A little staff party fun that still makes us smile today.




Elevate your essentialsCrafted for those who value both style and functionality, this sleek black belt bag is your perfe...
25/06/2026

Elevate your essentials

Crafted for those who value both style and functionality, this sleek black belt bag is your perfect companion for daily adventures. From its premium details to the iconic emblem, every inch speaks sophistication. Ready to carry your essentials with elegance?

Secure your style upgrade today and let your accessories do the talking!

Everyday style, done right.Phil putting together an easy layered look from Hugo Boss — simple pieces that work together ...
18/06/2026

Everyday style, done right.

Phil putting together an easy layered look from Hugo Boss — simple pieces that work together without overthinking it. The kind of outfit you can rely on, whether it’s a day out, a weekend, or just keeping things sharp.





13/06/2026

50% OFF EMPORIO ARMANI BAGS 🚨🔥

This is not a drill. Some of our favourite Emporio Armani bags are now HALF PRICE, and they won’t stay on the shelves for long. 👀

If you’ve been waiting for the right time, this is it. Grab yours before someone else does! 🛍️

New styles, unbeatable deals!Fresh markdowns have landed at Phases! 🛍️ Elevate your wardrobe with the latest sales items...
11/06/2026

New styles, unbeatable deals!

Fresh markdowns have landed at Phases! 🛍️ Elevate your wardrobe with the latest sales items—available now in-store and online. Whether you're strolling through the Gold Coast or browsing from home, these deals won't last long. Don’t miss out—your perfect look is waiting!

Some friendships never go out of style!Phil was delighted to catch up with his old friend Richard, who made the trip fro...
08/06/2026

Some friendships never go out of style!

Phil was delighted to catch up with his old friend Richard, who made the trip from Bendigo to visit us on the Gold Coast. More than 50 years after first meeting as teenagers, they're still sharing stories, laughs, and great memories.

Thanks for stopping by, Richard — it was wonderful to see you! 🙌

Throwback to 1985.Eric — a long-time friend and customer — in the shop, always bringing a smile and good energy.Moments ...
04/06/2026

Throwback to 1985.
Eric — a long-time friend and customer — in the shop, always bringing a smile and good energy.
Moments like this are what make a small business more than just a store. It’s the people, the connections, and the memories built over the years.

Address

34 Orchid Avenue
Surfers Paradise, QLD
4217

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 5pm
Sunday 10am - 5pm

Telephone

+61755703003

Website

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