Varu

Varu Varu is a Pacific inspired fashionista by Richard Tekeu who wants to share the creations and adventures of his fashion journey with you.

Located in Auckland, New Zealand where all our creative projects are proudly made. Varu is the Cook Islands translation of the number eight and which has great meaning to us. We chose to name our line Varu as it represents the eight children our parents have together. Varu aiMs to represent our Cook Islands Pacific culture in our garments with just that little modern twist. So many challenges we all face yet we will thrive to bring NEW, FRESH and MORE to Varu.

14/08/2026

All the best Maine Kuki Airani/ Miss Cook Islands at Miss World 2026 in Vietnam 🇨🇰🇻🇳

Made some pineapple pie for our family in Sydney today and they say it’s a reminder of home when our mum would make it. ...
02/08/2026

Made some pineapple pie for our family in Sydney today and they say it’s a reminder of home when our mum would make it. A very long time since they last had it. A beautiful day spent with our family here in Sydney over some beautiful food and desert.

🇨🇰💯 Congratulations to the Cook Islands for taking out the coconut tree climbing event in Tahiti. A brand new record of ...
16/07/2026

🇨🇰💯 Congratulations to the Cook Islands for taking out the coconut tree climbing event in Tahiti. A brand new record of 4.88 seconds climbing an eight metre coconut tree barefoot 💯🇨🇰

Congratulations to Yaliloa Papitai from the Cook Islands, who set a new record in the coconut tree climbing event at the prestigious Heiva Tu’aro Ma'ohi traditional sports festival in Tahiti! 🇨🇰🌴

The 22-year-old climbed the eight-metre tree in 4.88 seconds, setting a new competition record.

According to Guinness World Records, the fastest time up a taller 9-metre coconut tree barefoot was also 4.88 seconds, set by Fiji's Fuatai Solo in 1980 at the annual Sukuna Park competition.

Final standings from the weekend's events:
🥇 Yaliloa Papitai (Cook Islands)
🥈 Ellio (Samoa)
🥉 Tokoa Elikana (Cook Islands)
4️⃣ Joshua Jim (Cook Islands)

📝 Reporting by RNZ via Cook Islands News

16/07/2026

The simple elegance of the classic mermaid silhouette dress in Pacific inspired textile, culture, colour and vibrancy.

Although we continue to face struggles and challenges it is flattering to receive an invitation to display Varu at Flyin...
15/07/2026

Although we continue to face struggles and challenges it is flattering to receive an invitation to display Varu at Flying Solo NYC retail for purchase. Of course it comes with a price but there is still hope. A bit overwhelming but I’m sure it would be a positive experience. We’ll see in future adventures for Varu.

14/07/2026

Did a mini project at home where we used the same exact fit silhouette mini dress pattern but with different necklines and sleeves/ sleeveless styles. Let’s find our runway.

14/07/2026

Maine Kuki Airani portraying the beautiful elegance of Pacific Fashion while wearing Varu presenting Cook Islands traditional/ cultural performing arts.

Performer: Lavey'cia Tolepai

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Sydney, NSW

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