CUUP CUUP: a collection of bras expertly conceived with an uncompromising approach to design, fit, and performance.

Your summer deserves better support. Find your next favorite fit.
16/07/2026

Your summer deserves better support. Find your next favorite fit.

The bra you reach for first every time. The Scoop Bra is supportive, comfortable, and made for all-day wear.
14/07/2026

The bra you reach for first every time. The Scoop Bra is supportive, comfortable, and made for all-day wear.

12/07/2026

A little extra length. A lot of extra impact. Shop the new Longline Bra now at the link in bio 🔗🤍

Love the Balconette? Our new Longline Bra pairs our signature straight-across neckline with a corset-inspired bodice for...
11/07/2026

Love the Balconette? Our new Longline Bra pairs our signature straight-across neckline with a corset-inspired bodice for an elongated, elevated silhouette.

Sweet like honey 🍯 Gigi in our Balconette bra styled by Elizabeth Sulcer
07/07/2026

Sweet like honey 🍯 Gigi in our Balconette bra styled by Elizabeth Sulcer

Consider this your sign to wear more Lilac.
05/07/2026

Consider this your sign to wear more Lilac.

A little romance, a lot of comfort. Our Toile print brings an artful touch to your top drawer.
03/07/2026

A little romance, a lot of comfort. Our Toile print brings an artful touch to your top drawer.

30/06/2026

The perfect pop of print under any outfit.

A print worth showing off.
28/06/2026

A print worth showing off.

27/06/2026

Up close with our Toile.

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Rajshahi Division

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