Ethos Bridal

Ethos Bridal Ethos is the Alberta's most celebrated bridal and special event fashion boutique with gowns and accessories from your favourite designers. Calgary/Edmonton

Locations and Store Hours:

908 17 Ave SW, Calgary, AB T2T 0A3
Phone (403) 245-4188
Email [email protected]

Open
Monday closed Tuesday Wednesday 11 am - 5 pm
Thursday 11 am - 8 pm
Friday 11 am - 5:00
Saturday 10 am - 5:00
Sunday 12 noon
-4

At Ethos Bridal, every appointment is tailored to be personal, relaxed, and truly special—from your first fitting to you...
05/20/2026

At Ethos Bridal, every appointment is tailored to be personal, relaxed, and truly special—from your first fitting to your ultimate “yes.”

Ready to start your story?
Book your bridal experience now. Link in bio ✨

Discover gowns that reflect your story, your style, your moment ✨Find yours at Ethos Bridal 🤍
05/12/2026

Discover gowns that reflect your story, your style, your moment ✨
Find yours at Ethos Bridal 🤍

Happy Mother's Day from the Ethos team! ❤
05/10/2026

Happy Mother's Day from the Ethos team! ❤

This is your glow-up era 💫Say yes to the dress that lights you up.
05/07/2026

This is your glow-up era 💫
Say yes to the dress that lights you up.

The dress is just the beginning 🤍It’s the laughs, the hugs, the people beside you when you say yes.Bring your loved ones...
05/06/2026

The dress is just the beginning 🤍
It’s the laughs, the hugs, the people beside you when you say yes.
Bring your loved ones—we’ll take care of the rest.

Book your appointment today ✨

05/03/2026

A modern romantic silhouette with delicate lace and soft tulle — elegant, dreamy, and made for the bride who wants timeless beauty with a touch of fairytale magic ✨

05/01/2026

Step into romance with the Vivianne wedding dress by Sophia Tolli 💕
Soft tulle, delicate details, and a flattering silhouette make this gown a modern fairytale. Book your appointment today and see why Vivianne is the perfect dress to say yes to 💍

04/24/2026

From timeless silhouettes to modern couture, our curated collection is here for you to try, explore, and fall in love with in person.

Book your bridal appointment and discover the dress that feels like you.

DM us or email [email protected] to reserve your fitting. 💗

Step into romance with Plié🌸A fit-and-flare silhouette with a sheer lace bodice and plunging sweetheart neckline, finish...
04/23/2026

Step into romance with Plié🌸
A fit-and-flare silhouette with a sheer lace bodice and plunging sweetheart neckline, finished with delicate off-the-shoulder tulle sleeves.

Soft, dreamy, and made for twirling down the aisle — this gown is pure fairytale magic 💍💫

04/22/2026

The Daphne Wedding Dress by Morilee is a modern fairytale with airy tulle, organza layers, and dreamy off-the-shoulder details. Romance at first sight 💕

Address

1022 17th Avenue SW
Calgary, AB
T2T0A5

Opening Hours

Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 7pm
Friday 10am - 5pm
Saturday 10am - 4pm
Sunday 10am - 3pm

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