Marketsupport

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Marketsupport Marketsupport is Canada’s leading provider of in-store solutions for brands and retailers. Our People…the key to our success!

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Marketsupport 101

At Marketsupport our concept is simple; we specialize in providing quality people resources at retail, focusing on two key areas:

- Retailer Support
- Brands at Retail

Our Culture…European influence that is uniquely Canadian. Storesupport (Supportgruppen), now Marketsupport, launched in Stockholm, Sweden in 2000. Since its first day of inception, it has continuously had positive growth, with its 550+ Consultants nationally. Storesupport’s reputation has been built on providing unparalleled quality and service, making us the leader in our industry in the Swedish Market. A decade later, Storesupport branched to Canada bringing along with it the companies principles and values which our organization was built. We will continue in the footsteps of our success in Sweden by delivering quality services that are customized to magnify our client partner’s growth here in the Canadian retail market. Our 250+ Team of Part Time Consultants across Canada (and growing!) are armed, educated and empowered to represent our Client Partner’s requirements in store. We specialize in optimizing people’s potential, through our unique recruiting and profiling system. We provide a customized approach to your needs. Each brand, retailer and project is different and our role is to ensure that our team are performing to their maximum potential. The three areas we focus on are; having the right fit, in the right place, armed with the right tools to be successful. Our Education…empowering our team

We offer several different Certification curriculums for our team to ensure that they are properly armed to execute each and every project. Our standard Customer Service and Store Safety Certification courses are mandatory to all Consultants completing Retail Support services. Storesupport System Training, Smart Serve, Food Safety and WHMIS are just a few of the Certifications that we provide. Brand/Product training is also a key factor in our education process. We offer a number of different options to our clients whether it be live on-site training, shadow training, webinar or product certification, we will work with you to determine what is the best option. Our Technology…as an enabler

Our technology allows us to easily profile the right people for the project, schedule them for the right locations, provide training and instruction and capture information required at retail, so that it can be actioned easily. Our web-based system allows our team to report online and/or Smartphone devices and to provide time sensitive reporting.
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Direct Store Delivery depends on much more than getting a truck to the store. The ordering process that happens before d...
10/14/2026

Direct Store Delivery depends on much more than getting a truck to the store. The ordering process that happens before delivery can determine how quickly products are replenished and how efficiently a DSD program operates.

Marketsupport can now automate store orders for DSD programs, connecting field representatives with the ordering process and reducing unnecessary manual steps.

Here is what that can mean for brands managing products across large retail networks. https://www.marketsupport.ca/direct-store-delivery/

Our Canadian retail merchandising innovator of the month is Oikos Greek Yogurt.Oikos caught our attention because innova...
10/08/2026

Our Canadian retail merchandising innovator of the month is Oikos Greek Yogurt.

Oikos caught our attention because innovation in refrigerated grocery creates an ex*****on challenge that doesn't exist in every category. New formats and flavours need to earn shelf space, inventory needs to keep moving, and products need to be replenished consistently.

With Oikos PRO, the brand introduced a first-to-market high-protein range in Canada while Danone continued investing in Canadian production capacity to meet growing yogurt demand.

A great product can create the opportunity. Strong retail ex*****on helps turn that opportunity into sustained growth. https://www.marketsupport.ca/canadian-retail-merchandising-innovator-oikos/

The future of retail merchandising isn't choosing between people and technology. Products still need to be stocked. Stor...
10/01/2026

The future of retail merchandising isn't choosing between people and technology. Products still need to be stocked. Stores still need to be serviced. Someone still needs to see what is actually happening at shelf level.

What technology can change is how effectively those people work and how connected their activity is to the rest of the retail operation.

At Marketsupport, we are investing in both sides of that equation. https://www.marketsupport.ca/future-of-premium-merchandising/

A product can technically be "in stock" and still be unavailable to the customer standing in the aisle.That is one of th...
09/24/2026

A product can technically be "in stock" and still be unavailable to the customer standing in the aisle.

That is one of the realities of retail replenishment. Getting inventory into the store is only part of the job. Products still need to make it from receiving and back-room inventory onto the shelf, while field teams need enough information to recognize when something is going wrong.

Marketsupport is combining experienced in-store shelf stocking teams with better technology to create a more connected approach to retail replenishment. https://www.marketsupport.ca/reduce-stockouts-retail-replenishment/

Halloween merchandising should not start when the shelves are already moving. Seasonal demand creates a short window to ...
09/17/2026

Halloween merchandising should not start when the shelves are already moving. Seasonal demand creates a short window to get inventory, replenishment, displays and in-store ex*****on right. Waiting until the last minute turns a predictable retail opportunity into a reactive scramble.

Marketsupport helps brands prepare before demand hits, with the field ex*****on, inventory visibility and retail support needed to keep products available and stores ready throughout the Halloween selling period.

Be proactive, not reactive.

Request a Halloween preparedness evaluation and find out where your retail program may be vulnerable before the season begins. www.marketsupport.ca

A completed store visit tells you that a merchandiser was there. It doesn't necessarily tell you what was happening insi...
09/10/2026

A completed store visit tells you that a merchandiser was there. It doesn't necessarily tell you what was happening inside that location or what may require attention next.

As Marketsupport expands the technology supporting our in-store teams, we are creating stronger connections between what happens at the shelf and what operations teams can see across an entire program.

Better retail ex*****on isn't about collecting more data for the sake of it. It's about making the right store-level information useful.https://www.marketsupport.ca/retail-merchandising-visibility/

Our Canadian retail merchandising innovator of the month is Chapman's Ice Cream. More than 200 products. Distribution ac...
09/03/2026

Our Canadian retail merchandising innovator of the month is Chapman's Ice Cream. More than 200 products. Distribution across every Canadian province and territory. New products continually entering the assortment, including 10 Canadian-inspired flavours, while the company expands production capacity to support future growth.

Frozen is also a category where retail ex*****on really matters. Space is finite, inventory needs careful management and strong demand means little if the product isn't available when the shopper opens the freezer door.

Chapman's gives us a great example of what happens when Canadian product innovation is supported by the scale required to keep growing. https://www.marketsupport.ca/canadian-retail-merchandising-innovator-chapmans/

Retail merchandising still happens where it always has: inside the store and at the shelf. What is changing is everythin...
08/27/2026

Retail merchandising still happens where it always has: inside the store and at the shelf. What is changing is everything supporting the people doing that work.

Marketsupport has invested in technology that connects field ex*****on with ordering, inventory management and program operations, giving our teams and clients a much more connected way to manage retail ex*****on.

We took a closer look at why the future of merchandising isn't people or technology. It's both. https://www.marketsupport.ca/retail-merchandising-field-teams-technology/

Not every Canadian retail merchandising innovator highlighted here is flashy. Some brands win because they are always th...
08/06/2026

Not every Canadian retail merchandising innovator highlighted here is flashy. Some brands win because they are always there, exactly where the customer expects them to be.

Nature's Bounty is one of the strongest examples of this in Canadian pharmacy and grocery, where consistency, placement, and reliability drive performance.

This week’s blog breaks down how they dominate the shelf through ex*****on, not noise.

Read the full blog: https://www.marketsupport.ca/retail-merchandising-innovator-natures-bounty/

Scaling retail is not just about getting into more stores. It is about maintaining control once you are there. The bigge...
07/23/2026

Scaling retail is not just about getting into more stores. It is about maintaining control once you are there. The biggest challenge is not expansion. It is consistency.

Read the full blog to see how scalable merchandising improves in-store compliance across national retail chains. https://www.marketsupport.ca/in-store-compliance-national-retail-chains/

Address

2000 Argentia Road, Plaza 4, Suite 230
Mississauga, ON
L5N1P7

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