Be U Apparel

Be U Apparel Picton’s cozy clothing boutique — timeless style, everyday comfort, and local love at BE U Apparel.

Hi, I’m Julie — After more than 20 years as a hairstylist, I followed my heart and opened BE U Apparel in downtown Picton, Ontario. My goal was simple: to create a cozy boutique where everyone feels welcome, confident, and free to just BE U. When I’m not at the shop, you’ll find me creating new displays, connecting with my amazing customers, or enjoying a quiet coffee while soaking in the beauty of our community. 💛

07/18/2026
07/17/2026

👗 THREE-DAY DRESS SALE! 👗

For three days only, save 20% off all regular-priced dresses — both in store and online!

Shop in store at BE U Apparel, 183 Picton Main Street, or shop online at www.beuapparel.ca and use coupon code:

✨ DRESS20 ✨

Excludes clearance and already marked-down items. Cannot be combined with other offers.

Don’t wait — your favourite dress may be gone! 💕

❄️ Just Arrived at BE U Apparel! ☀️Stay cool and protected this summer with the Columbia Omni-Freeze™ Zero Arm Sleeves!P...
07/13/2026

❄️ Just Arrived at BE U Apparel! ☀️

Stay cool and protected this summer with the Columbia Omni-Freeze™ Zero Arm Sleeves!

Perfect for walking, hiking, golfing, cycling, gardening, paddling, or simply enjoying a sunny day outdoors. Featuring UPF 50 sun protection and Columbia’s innovative cooling technology that activates with sweat to help keep you cool and comfortable.

✨ Available in-store only!

📍 BE U Apparel
183 Picton Main Street, Picton

While you’re here, take a look around! We also have a wonderful selection of men’s and women’s fashions, accessories, and unique gifts. If you can’t make it into the store, you can also shop a great selection online at www.beuapparel.ca.

We look forward to seeing you soon!

07/11/2026

☀️ Happy Weekend, everyone!

It’s going to be a beautiful weekend, so why not spend it in beautiful Picton? There’s so much to see, so much to do, and we’d love for you to stop by BE U Apparel while you’re here!

🛍️ Visit us at:�📍 183 Picton Main Street, Picton
Weekend Hours:�🕙 Saturday: 10:00 AM – 5:00 PM�🕙 Sunday: 10:00 AM – 4:00 PM
Can’t make it into the store? Shop online anytime at www.beuapparel.ca.

We can’t wait to see you this weekend! 💛

07/10/2026

🌸 Just Landed at BE U Apparel! 🌸

Say hello to effortless summer style! This beautiful striped midi dress has officially arrived and is already turning heads. Lightweight, feminine, and incredibly comfortable, it’s perfect for everything from brunch and beach days to weekend getaways and summer evenings.

With its soft blush tones and flattering silhouette, this is one of those dresses you’ll reach for again and again.

Come in and try it on before it’s gone!

📍 BE U Apparel
183 Main Street, Picton, ON
🌐 www.beuapparel.ca

Happy Monday, lovelies! ☀️🌸A brand-new week is here, and we’re ready to welcome you to Downtown Picton! Whether you’re e...
07/06/2026

Happy Monday, lovelies! ☀️🌸

A brand-new week is here, and we’re ready to welcome you to Downtown Picton! Whether you’re enjoying a day in Prince Edward County, strolling Main Street, or just feel like treating yourself to something new, come on in and say hi. 💕

Discover clothing, gifts, accessories, and life’s little luxuries at BE U Apparel. 🐝🌸

📍 BE U Apparel
172 Main Street, Picton, Ontario

🌐 www.beuapparel.ca

✨ For all my lovelies who love a matching set… this one’s for you! 🤍🖤Effortless, stylish, and so easy to wear! Whether y...
07/03/2026

✨ For all my lovelies who love a matching set… this one’s for you! 🤍🖤

Effortless, stylish, and so easy to wear! Whether you’re heading to brunch, the cottage, a patio lunch, or strolling through downtown Picton, this beautiful black-and-white set has you covered.

💕 Wear it as a matching set for an effortlessly put-together look…
OR mix and match! Pair the shirt with your favourite white jeans or denim shorts, and style the shorts with a simple tank or tee. One outfit, so many possibilities!

Come try it on at BE U Apparel
📍183 Picton Main Street, Picton
🛍️ Shop online anytime: www.beuapparel.ca

We can’t wait to help you find your perfect summer look! ☀️

🇨🇦 Happy Canada Day! ❤️🤍Today only, SAVE THE TAX in-store!We’re open 10:00 AM – 3:00 PM, so come on down to Downtown Pic...
07/01/2026

🇨🇦 Happy Canada Day! ❤️🤍

Today only, SAVE THE TAX in-store!

We’re open 10:00 AM – 3:00 PM, so come on down to Downtown Picton and celebrate Canada Day with us. Whether you’re looking for a fresh summer outfit, a unique gift, or just enjoying everything Picton has to offer, we’d love to see you!

📍 BE U Apparel
183 Picton Main Street
🌐 www.beuapparel.ca

Wishing everyone a safe and happy Canada Day! 🍁❤️

🍁

🌸 Happy Sunday! 🌸Wishing you all a beautiful, blessed, and peaceful Sunday. I hope your day is filled with joy, gratitud...
06/28/2026

🌸 Happy Sunday! 🌸
Wishing you all a beautiful, blessed, and peaceful Sunday. I hope your day is filled with joy, gratitude, and a little time to relax and recharge.

If you’re out enjoying this gorgeous day in downtown Picton, I’d love to see you! 💛

I’m at BE U Apparel today from 10:00 AM – 4:00 PM. Stop in, say hello, browse our latest arrivals, and enjoy a little Sunday shopping. If you can’t make it in, you can always shop online anytime at www.beuapparel.ca

Have a wonderful Sunday, and thank you for supporting local. It truly means the world to me! 💕

Address

183 Picton Main Street
Picton, ON
K0K2T0

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 5pm
Sunday 10am - 5pm

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