04/26/2026
This morning while I was prepping for the upcoming market my youngest son asked.
"So you started this buisness to make more money?"
I didnt want to lie, so I was just insanley honest.
"Well, I dont think I will make a lot of money here. I spent a lot of money getting all these clothes from Hawaii to Saskatoon. I had to buy racking, a market tent, change tent, & supplies. Its going to be a long time before I make that money back, & only after that is a business really making money...
The truth is when I got started, I was never about oh this will make a bunch of money. Sometimes we are just called to do something because we think it is the right thing to do."
There it was, the cold hard truth out there. It was the second time I'd ever said it out loud out of fear of judgement.
A sane business savvy adult, actually almost anyone would have said...
"Well, then what the heck are you doing all this for"
But not my sweet son who gets it, who gets me, & at the ripe age of 6.
"Oh mom, dont worry, what goes around always comes back around"
How does a 6 year old get it, without any real explanation.
I cant help but feel kids have the best deepest knowing; that in life what we put our hearts and souls into, where we spend our time, well sometimes it is about more then just money.
For me, this project started because women (complete strangers) in Sask would come up to me wanting a beautiful skirt from Hawaii.
The skirt always made me feel amazing when I wore it. I wanted other women to feel amazing too.
How they are made aligns with my values and world view (that of a 90 man...)
- built to last, something you can have forever
- out of materials & dyes from the earth and in a councious way that has minimal impact on our planet
- where the designer & artists are rewarded fairly for their talent & art
And I chose to not come anywhere near the 200% markup standard in clothing. Not even half.
If I really think this the right way for people & the plant... it has to be affordable. And its one way I can help change things in my area of impact.
So no, its not about makin money...
