This is willow

This is willow We make sustainable, flattering and feminine clothing in Canada.

Enjoy 50% off all styles with code summer50 for our end of season sale.
07/25/2023

Enjoy 50% off all styles with code summer50 for our end of season sale.


Thanks for the shout out Brave Soles πŸ™Œ
06/30/2023

Thanks for the shout out Brave Soles πŸ™Œ

Sustainable Style Tips: How to Build a Chic Eco-Friendly Wardrobe

If you're looking to be more eco-conscious with your wardrobe choices, you're not alone. Many people are swapping out fast fashion for sustainable clothing options. But what does it mean to have a sustainable wardrobe? Being sustainable means choosing clothes that are made from eco-friendly and ethical materials, with a focus on reducing waste and carbon footprint. So without further ado, here are some tips on how to build your very own chic eco-friendly wardrobe!

1. Buy Thrifted or Second Hand Clothing
Thrifting has become more popular in recent years. Aside from it being fun and engaging, its a great way to give clothes a second life. By shopping secondhand, you're keeping clothes out of landfills and reducing the demand for new products. Plus, it's budget-friendly! It will give your personal style a unique flair, and you can feel good about your choice.

2. Look for Sustainable Materials
When looking to buy new clothes, look for sustainable materials like organic cotton, linen, h**p, bamboo, and recycled polyester. These materials use less water, pesticides, and energy during production, making them better for the environment and our beautiful planet. A great example is our sustainable leather sandals, made with eco-friendly materials that are gentle on the planet. Shoutout also to our good friends at The Good Tee, This is willow and hernest project for making beautiful, eco conscious clothes. :)

3. Swap with Friends or Host a Clothing Swap
Instead of buying new clothes, why not host a clothing swap with friends? Everyone can bring clothes they no longer wear, and you can trade items with each other. It's a fun way to get together, get new clothes and avoid spending money or contributing to waste. You can also donate any remaining clothes to a local charity or thrift store.

4. Invest in High-Quality Pieces
Investing in high-quality, timeless pieces may be more expensive upfront, but will last longer and save you money in the long run. Invest in classic items like a little black dress, a versatile blazer, or a good pair of sturdy jeans that will last for years.

5. Rent Clothing for Special Occasions
If you're attending a special event, consider renting clothing instead of buying something new. You'll look like a million bucks without the hassle of buying a dress that, let's be honest, will only gather dust in your closet for years to come. Many companies, such as The Fitzroy in Canada, offer clothing rentals for weddings, galas, and other events.

There are many ways to build a sustainable wardrobe focusing on great style that reflects your personality. Whether you're surfing thrift stores, investing in high-quality pieces, or renting clothing, there are plenty of options for everyone. By making conscious decisions with your clothing choices, you're helping to reduce waste and protect the environment. And with our sustainable leather sandals, you can feel confident that you're making a positive choice that is both stylish and eco-friendly. Happy styling!

Another shot in Yorkville of our Deema Maxi Dress in Ecovero. This fabric was digitally printed, an efficient process th...
06/27/2023

Another shot in Yorkville of our Deema Maxi Dress in Ecovero. This fabric was digitally printed, an efficient process that uses less water and dye. The dress was produced in Regent Park, Toronto - at the .



Photo credit:

Happy Solstice! Exploring the streets and loving that summer is here ❀️ Founder Lynda () wears the Deema Maxi-Dress in  ...
06/21/2023

Happy Solstice! Exploring the streets and loving that summer is here ❀️

Founder Lynda () wears the Deema Maxi-Dress in , a sustainable viscose.

this is willow is one of the 20 sustainability focused businesses participating in the GoodFolks.Life sale. 20% all of t...
06/19/2023

this is willow is one of the 20 sustainability focused businesses participating in the GoodFolks.Life sale. 20% all of these brands until July 15!

We think it’s important to surround ourselves with good folks. Who think sustainable, ethical business is important. And now, a few good folks have joined together to offer you a summer sale! Visit GOODFOLKS.life and
sign up to save 20% off all of participating brands from June 15- July 15.
AND
Every week one lucky Good Folk will win amazing prizes from our brands!

Let me introduce you to this community of small local brands that focus on ethical and sustainable business practices.
life


ca




knot.sari





heat.nwt
and.rosepetals

Starting this Thursday! We have joined Goodfolks.life in their aim to create a community that supports sustainable and e...
06/13/2023

Starting this Thursday! We have joined Goodfolks.life in their aim to create a community that supports sustainable and ethical businesses with a promotional event for June 15 - July 15. Visit Goodfolks.life to learn more and recieve the discount code

Check out Shopwise! A great collection of sustainable brands.
06/05/2023

Check out Shopwise! A great collection of sustainable brands.

We continue our theme of a flattering fit with our petal sleeve blouses. The tulip detail on the sleeves covers the uppe...
06/04/2023

We continue our theme of a flattering fit with our petal sleeve blouses. The tulip detail on the sleeves covers the upper arms yet never binds. The button-up peplum shape provides definition right at the natural waist.

Available in deadstock linen or EcoVero (a sustainable viscose) - both 100% natural fabrics. We do not use fabrics blended with plastic (eg. polyester, nylon), as blends like these are not recyclable or compostable.




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Model:
πŸ“ .ca

Summer nights cannot come soon enough Photographer: .artModel:
05/23/2023

Summer nights cannot come soon enough

Photographer: .art
Model:

Come see us May 5-7 at INLAND's Canadian Fashion Pop-up! We'll be there with 70 other Canadian fashion, accessories, and...
05/03/2023

Come see us May 5-7 at INLAND's Canadian Fashion Pop-up! We'll be there with 70 other Canadian fashion, accessories, and jewelry designers.

157 Bloor St West, Toronto, Canada (where the Club Monaco used to be, the corner of Bloor and Avenue).

Free Admission

This weekend all our clothing will be 30% off. Online and in person.

Use code at checkout:
INLAND30 for 30% off between May 5 through May 7.

We hope to see many of you at the Pop-up this weekend!

Event details: https://www.eventbrite.ca/e/inland-canadian-fashion-popup-may-5-7-tickets-623980942797

Images care of INLAND, , and .ca.
models include and .

Double tap          .............Photographer: .ph Model:  Organizer:  .media .official
03/01/2023

Double tap


.............

Photographer: .ph
Model:
Organizer: .media .official

Address

110 Bond Street
Toronto, ON
M5B1X8

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