09/11/2016
Most of Stranger Things' pop culture references were put in on purpose, and the title art is no exception. It uses a modified version of a font called ITC Benguiat, which has been used on a slew of classic Stephen King book covers (including but not limited to Cujo, Salem's Lot, Firestarter, Pet Sematary, Misery, and The Stand). The typeface, which was designed by Ed Benguiat (hence the name) was popularized in 1978, and has also been seen in the openings for films like Star Trek Generations and Star Trek: First Contact.