DEMI page of DEMI, designer of Swiss chic and luxury women's wear. DEMI is a fashion brand founded in Switzerland, Zurich.

At DEMI, creations stand as a testament to a deep-rooted passion for fashion, showcasing creativity and attention to detail. Explore a world where city life serves as a constant source of chic inspiration!

11/02/2026

The Zürich Edit. 🇨🇭☕

Coffee, croissants, and the perfect coat. 🥐
We’re styling the White Cream Coat with sharp black accessories for a high-contrast city look.
The details matter:
🖤 Black knee-high boots & leather gloves
🧦 White socks peeking through for a modern twist
👜 Structured black bag

Effortless, elegant, and ready for whatever the week brings.
Tap to shop the look.

CoffeeRun

31/01/2026

True luxury is in the details. 👐✨ We’ve paired the structured elegance of the White Cream Coat with the organic, soft texture of our completely handmade White scarf. A perfect balance of warmth and craftsmanship.

Tap the link in bio to shop this artisanal winter look.

SwissDesign TextureDetails

Finally giving these the moment they deserve. 💚These have been part of our collection since the beginning, but we realiz...
29/01/2026

Finally giving these the moment they deserve. 💚

These have been part of our collection since the beginning, but we realized we’ve never properly introduced them here on the feed.

Meet the Deep Green Velvet Jeans.

This isn’t just velvet—it’s a unique velvet-denim texture. That means you get the rich, soft feel of velvet, but with the structure and fit of your favorite pair of jeans. It’s the perfect balance for these cold Zurich days when you want to look polished but stay warm.

The deep green shade acts like a neutral—pair it with cream, black, or even navy for an effortless winter look.

Sometimes the best pieces are the ones that have been there all along. ✨

Shop the look via the link in our bio.

We’re using this Sunday to take a deep breath and set our intentions for the week ahead. 💭Behind the scenes, we are putt...
25/01/2026

We’re using this Sunday to take a deep breath and set our intentions for the week ahead. 💭

Behind the scenes, we are putting the final touches on our upcoming “In-Between” capsule collection. Think of it as the perfect bridge between seasons—a small, exclusive selection designed to carry you effortlessly from late Winter into early Spring.

We are curious to know: What is the one piece currently missing from your wardrobe?

The perfect transitional jacket? 🧥

A dress that works for both work and leisure? 👗

Or something completely different?

Tell us in the comments below! 👇
. . ComingSoon SundayVibes

21/01/2026

The art of the perfect cut. ✨

Clean lines. Soft textures. Timeless elegance.

We paired our Beige Stunner Coat with the White Tulip Scarf for a look that feels as expensive as it looks. It’s not just about keeping warm—it’s about the feeling of wearing something made with intention. ☁️

🇨🇭 Swiss Design for the modern wardrobe.

Follow .ch for daily style inspiration.

ZurichStyle MannequinStyling WinterOutfit

Hands down, one of my favorite handmade designs we’ve ever done. There is something so classic about black and white tul...
16/01/2026

Hands down, one of my favorite handmade designs we’ve ever done. There is something so classic about black and white tulips—they go with absolutely everything. Wrapping up in this feels like a warm hug on a cold Zürich day. ☁️

Current status: Caffeinated and cozy. ☕️Braving the city chill in the Birdy Coat. ❄️☃️ The only thing getting us through...
11/01/2026

Current status: Caffeinated and cozy. ☕️

Braving the city chill in the Birdy Coat. ❄️☃️ The only thing getting us through this week is good coffee and warm layers.

Sunday evening checklist:Relax by the tree. 🎄Plan the week. 💻Pick the outfit.Make Monday morning easier. The Deep Green ...
28/12/2025

Sunday evening checklist:

Relax by the tree. 🎄
Plan the week. 💻
Pick the outfit.

Make Monday morning easier. The Deep Green Velvet Skirt is the perfect balance of festive and professional. Paired with a simple knit, it’s ready for the office and the after-work drinks in Zurich.

Are you ready for the new week?

The Christmas outfit that almost happened. 🌲✨This Green Velvet beauty was the plan for today... but the reality is tea, ...
25/12/2025

The Christmas outfit that almost happened. 🌲✨

This Green Velvet beauty was the plan for today... but the reality is tea, blankets, and fighting off the flu. 🤒

Even though we are spending the holidays in pajamas, we hope you are all sparkling tonight! Enjoy the food, the family, and the fashion for us. 🥂

Merry Christmas to our wonderful community! 🤎

merrychristmas zurichfashion winterstyle

We need your help settling a debate over here at Demi HQ. ✨The new lurex knit set is trending, and we are completely div...
21/12/2025

We need your help settling a debate over here at Demi HQ. ✨

The new lurex knit set is trending, and we are completely divided on which color is the ultimate winter vibe.

🤍 Team White: Crisp, bright, and giving total snowy wonderland energy. 🤎 Team Beige: Warm, cozy, and effortlessly luxurious for those darker afternoons.

Which one is calling your name? Help us decide! Drop a ‘🤍’ for White or a ‘🤎’ for Beige in the comments below! 👇

winteroutfit neutralstyle winterwhites demifashion zurichfashion fashiondebate ootdvote

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Zürich
8810

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