DOM - Disain on Moes / Design is in Fashion

16/10/2025

💛 B.MOR Studio 💛

Founded in Tallinn in 2018, slow fashion brand B.MOR Studio was established by Anna Chirkova, a former engineer. Her sensitivity to synthetic fabrics led to a mission to create clothing that supports human well-being.

The “ITTAI” collection grew out of a story deeply personal to Anna. For nearly three decades, her parents ran a classic menswear shop, which the pandemic eventually brought to an end. The remaining shirts, jackets, and trousers were given a new beginning – transformed into unisex garments through redesign.

The video is filmed in the Circular Economy Center in Lilleküla (Tallinna Ringmajanduskeskus Lillekülas).

The introvideo is created by and .

The designer sends her warmest greetings to:
❤️ Backstage team:
❤️ Music artist: .music
❤️ Queen of dancing:
❤️ Space for creating the collection: Tallinna Ringmajanduskeakus and amazing
❤️ Coffee sponsor:
❤️ Support: & .ee
❤️‍🔥 Models she's endlessly proud of: .moraless .rozenfeld
❤️ Parents, whose forgotten boxes became something more: Alexander & Elena Chirkov.

www.tallinndesignfestival.com

07/10/2025

Õhtuleht jagas muljeid tänavusest DOM etendusest:

1. oktoobri õhtul toimus Krulli kvartalis Disainiöö raames vaatemänguline moeetendus DOM – DISAIN ON MOES. Etenduse keskne idee tõi fookuse eestimaisele moele, mis on omanäolise disainikeelega ja jätkusuutlik, kaunistades kandjat ka aastate pärast. Laval võis näha põnevat kooslust taask...

06/10/2025

ERR thank you for the coverage! 🤝🙏💛

Wednesday's "DOM — Design is in Fashion" runway show at Tallinn's Krulli Quarter highlighted Estonian fashion that blends sustainability, style and long-lasting wearability.

05/10/2025

DOM is more than a fashion show – it’s a spectacle!

DOM took place at 1s of October at the Disainiöö / Tallinn Design Festival.

Creative director: Piret Mägi.

05/10/2025

💛 Lentsius at the 2025 DOM fashion show in the Tallinn Design Disainiöö / Tallinn Design Festival.

Lentsius sends kindest thanks to tailors Annika Lätt and R**t Vaga, Estonian Defence Forces for their long-standing and successful collaboration, Mart Lentsius for bringing the idea of jewellery into real life; TalTech, Eron Adoberg, and the Tartu Cultural Endowment.

The models’ footwear comes from the distinguished collection of Samelin, a brand with a proud history.

Creative director: Piret Mägi
Co-organizer: Kristin Kivimäe
Back-stage coordinator: Anne Rinne
Staging: Anni Zupping
Lighting artist: Karolin Aatonen
Sound artist: Rando Arand
Visual artist: Maria Elisaveta Roosalu
Videos: Getter Raiend.

💇‍♀️ Hair by: Hedy Õunaid, Liina Veski, Signe Järve, Viktoria Poplavnaja.
Kevin Murphy and RandRilu salong

💄 Make-up artists: Pille Ollin, Monika Vaima, Ulvi Nurm, Kristi Kruusik, Janne Kozer, Triinu Simre.
Karaja

Welcome drinks by Mionetto.

Big thanks to: Risto Pillaroo, Edvin Ollin, Hendrik Igalaan and Klaasissepa.

05/10/2025

05/10/2025

Franz Raver

Foto: Laura Palling

05/10/2025

💛 Franz Raver at the 2025 DOM fashion show in the Disainiöö / Tallinn Design Festival.

Franz Raver is grateful to all its good partners for their trust and aspiring cooperation!

Creative director: Piret Mägi
Co-organizer: Kristin Kivimäe
Back-stage coordinator: Anne Rinne
Staging: Anni Zupping
Lighting artist: Karolin Aatonen
Sound artist: Rando Arand
Visual artist: Maria Elisaveta Roosalu
Videos: Getter Raiend.

Hair by: Hedy Õunaid, Liina Veski, Signe Järve, Viktoria Poplavnaja Kevin Murphy and RandRilu salong.

Make-up artists: Pille Ollin, Monika Vaima, Ulvi Nurm, Kristi Kruusik, Janne Kozer, Triinu Simre
Karaja

Welcome drinks by: Mionetto

Big thanks to: Risto Pillaroo, Edvin Ollin, Hendrik Igalaan ja Klaasissepa.

05/10/2025

💛 B.MOR at the 2025 DOM fashion show in the Disainiöö / Tallinn Design Festival. 💛

B'MOR Studio is grateful to: Contractok and Sofia Vender, Tallinna Ringmajanduskeskus and Kädi Eelmaa, SIBLA and Albertas Gudas, Ida Mood Narva and Viktoria Muske, photographer Marianna Gunja , Vladyslav Nepotachev.

Creative director: Piret Mägi
Co-organizer: Kristin Kivimäe
Back-stage coordinator: Anne Rinne
Staging: Anni Zupping
Lighting artist: Karolin Aatonen
Sound artist: Rando Arand
Visual artist: Maria Elisaveta Roosalu
Videos: Getter Raiend.

Hair by: Hedy Õunaid, Liina Veski, Signe Järve, Viktoria Poplavnaja Kevin Murphy Estonia and RandRilu salong

Make-up artists: Pille Ollin, Monika Vaima, Ulvi Nurm, Kristi Kruusik, Janne Kozer, Triinu Simre
Karaja

Welcome drinks by: Mionetto

Big thanks to: Risto Pillaroo, Edvin Ollin, Hendrik Igalaan ja Klaasissepa.

05/10/2025

Tänavusel DOM laval astusid üles kolm eripärast rõivabrändi, kes loovad rõivaid, mis lahendavad igaüks omal moel erinevaid probleeme. Postimees portaalis jagasid B'MOR Studio, Franz Raver ja Lentsius oma mõtteid disaini potentsiaali üle:

Disainiöö festivali raames toimub kolmapäeval, 1. oktoobril Krulli kvartalis juba traditsiooniks saanud moevaatemäng DOM – Disain on Moes. Etendus keskendub jätkusuutlikule ja iseloomuga Eesti moele, mis kaunistab kandjat ka aastate pärast. Seekord tulevad uute kollektsioonidega publiku ette...