27/10/2024
THE UPDATE YOU’VE BEEN WAITING FOR 🤠🤍🙌🏻
I’m finally able to have some NOVEMBER LAUNCH dates, and they will be revealed within the next days so stay tuned!!🥹🥂
It’s not my thing or intention to talk about the impediments I’ve encountered to launch new designs, the state of the economy etc with you and trust me sometimes life tests you in way you can’t even see coming
The thing is, this is not about me, Chouchou was always about sharing some rays of joy so I want to focus on the hope we all share and the relativism of problems 🩷
No obstacle can be a stop to the passion I feel burning inside of me and the obstacles have only made my quest for creating for you more COMPELLING 🤍
What I learned from this is what matters: you can always find a solution, you can turn a problem into a possibility then into creativity! You are not stuck! ❤️🔥
I am speaking in first person as it’s Silvia writing but I am never alone in this, and I am feeling lucky and grateful to have so many incredible people involved in this and give me the support that is so important to keep on dreaming and keep hopeful ❤️❤️❤️
Nowadays world feels like everything has to be fast and miraculous but after 14 years of Chouchou ‼️ and all the seasons and storms I can say that the real happiness comes from the everyday little/big wins and from living within purpose 🤍
The November launch will be SO much fun coming in form of incredible high quality new designs, there will be finalised bucket hats, some blouses and more surprises handmade for you and I cannot wait 🤎
It also feels SO good to magically get back to headwear while still exploring other designs I’d like to wear myself 🎀
I feel the one size fits all is something magical ✨that is never disappointing to order online and it’s also a great gift. Plus I always thought it’s the one element that makes our look ICONIC 🩷
It is not me making iconic things alone, there are many people who help to make the ideas reality and I can never take this for granted 🎀
The dump here shows some non final design but I will be able to show you the final this week 👀
I love you! Thank you for being here and being you 🙌🏻