16/04/2026
Beat the limits. Also as a start-up.
From a 9m² stand in Paris… to stores across Europe.
In January, we attended our very first Maison & Objet. MAISON&OBJET
Like many young brands, we did everything ourselves.
We designed the visuals.
We built the stand.
We handled every part of the setup.
We packed the van, carried the fridge, and fine-tuned every last detail until the very final moment.
And today, the results feel almost unreal.
From Mallorca and Marbella to Italy and France…
From Belgium and the Netherlands to Germany, Denmark… and even Iceland.
The Sumoring team is truly beating its limits and we couldn’t be happier doing it.
A special thank you to our partners:
Tigerous , octanorm , zwartopwit | duurzaam drukwerk , Printville , VISIX BRAND SHINERS Creative Cooling Group