14/01/2026
We have made the difficult decision to close our doors after 20 wonderful years.
Retail, and the high street itself, has changed so much since we first opened, and this decision hasn’t been taken lightly. While it’s been an emotional journey to get here, we feel the time is right.
Amelie has been so much more than a boutique. It became a place to connect, to chat, to laugh, and to feel part of something special. We’re incredibly proud of what Amelie grew into, and of the beautiful community that formed around it.
To everyone who has supported us over this past 20 years, thank you. Your loyalty and friendship have been at the heart of our journey.
As this chapter closes we’re ready to embrace whatever new adventures may lie ahead, grateful for every moment along the way.
We will no longer be trading online, but our goodbye sale will continue in-store with 50% off everything.
From the bottom of our hearts, thank you for being part of our journey and for making the past 20 years so special.
With love,
The Amelie Team 🤍
