Roxie Sweetheart

Creepy Cute & Kawaii Designs ~ Handmade by fairies in the UK 🧚🏼‍♀️🌸✨️ Japanese design is unafraid to explore colour, texture and innovative ideas.
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Roxie Sweetheart takes inspiration from diverse sources - from Tokyo’s vibrant fashion scene to vintage illustrations; a stunning selection of unique pieces that combine the sweet with the street, and incorporate gorgeous, colourful and edgy hand-drawn designs. The vibrance, whimsicality and sheer (sometimes twisted-) cuteness of Japanese art, design and fashion has always inspired me. My first me

mories of Japanese design are from Sanrio’s Little Twin Stars. Today, my design work continues to be heavily influenced by Tokyo street style, manga comics and artists such as Walt Disney, Junko Mizuno and Fafi. I love to combine hand-drawn illustrations with computer-aided design into wearable pieces. Creative expression is my passion!

31/07/2026

HYPER JAPAN Day 2 🩷🎀🫶🏻 🧚🏼‍♀️ Harajuku fairy vibes 🧚🏼‍♀️

28/07/2026

Hyper Japan Day 1 Highlights 🩷🫶🏻✨️ Set up was craaazy! This is the first time I've done the table layout in an L-shape and I think it worked really well as people could browse more and appreciate all the details in my pieces. Badges sold best! Outfit theme was fairy kei fashion 🎀🩷
Lots of exclusive new pieces here including the confetti club 80's toys inspired collection! 🫶🏻

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27/07/2026

outfit day 3 at my stall 🩷🎀 Hime Gyaru look 🎀🩷 Ft. my blinged up rollator ✨️✨️✨️ 🌸

17/07/2026

Im case you hadn't already heard HYPER JAPAN is only 1 WEEK AWAY 🩷🩷🩷 Come find me in the market exhibitors upstairs gallery level (opposite lift and toilets!)
I have lots of exclusive goodies for the event ✨️✨️✨️

Find us on the map 🫶🏻🩷✨️ Table S50 Market exhibitors upstairs gallery (opposite lift and toilets!) 🧚🏼‍♀️

Catch me and many other j-fashion cuties in the Fashion Show on Sunday at 2PM on the main stage! Hosted by FifiDoll 🩷✨️
I'll be doing a pink Hime Gyaru inspired outfit!! 🎀🎀🎀

05/07/2026

Shout out to my newest followers 🩷🩷🩷 Nice to meet you! 🫶🏻 Jasmine Cordelia Camp, Alisha Barton, Meg Langreck, Annie Hook, Marine Labouré, Nicki Sears, Ani Salce, Jenny Luciano, Rachel Anne Down, Hazel Dawn Saunders, Miffi Leiva Claveria, Lisa Guajardo, Ingela Karlsson, Laura Silva, Kathrin Hoffmann, Marika Dolly, Cassie Chaplin, Emilianne Hackett, Marie Corbett, Antía RA, Rachel Hamill, Aubrey Dee Sweeney, Julia Marie Gulia, Jennifer Spell Bontrager, Elia Veloso, Shannon-Lee Sloane, Tamar Notkin, Sarah Cruz, Mikai Delloro, Blossom Thepowerpuffgirls, Naemi Olsson, Cheryl Castell, Jhoana Irene S B, Amy Dale

01/07/2026

My 41st a couple of weeks ago ~ birthday ofc a PINK theme 🩷🎂 💕 🎀 🌸

Address

Trafalgar Studios, Unit C South, Level 8, New England House, New England Street
Brighton And Hove
BN14GH

Website

http://www.roxiesweetheart.co.uk/

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