06/05/2026
A huge challenge!
An overwhelming show of support to Derby’s own Laura Massey-Pugh, who sets out tomorrow on one of the toughest endurance projects attempted: 40 iron-distance triathlons in 40 consecutive days.
At HUUB Design, we are proud to support Laura, providing the kit that will see her through 3.8km swims, 180km rides, and full marathons, day after day.
The scale is hard to ignore:
16 hours of racing, every day
5,600+ miles covered across the challenge
Starting in our own Derby, at Etwall Leisure Centre and stretching out across the local roads and greenways
If completed, Laura will stand alone in the record books. But that is only part of it. This effort is also about impact, raising funds for and AYUP Alfreton along the way
Laura has already proven what is possible, setting a world record in 2022 alongside her husband Steve Massey-Pugh with an 18,000-mile tandem circumnavigation of the globe.
We cant wait to follow and support Laura’s progress.