26/10/2022
Hey guys,
Big life updates for you. I’ve now finished my time in Edinburgh and am back in London for the time being while I figure a few things out!
I haven’t been posting much on TikTok because ive been moving out a flat and sleeping on sofas but now I’m back home and really want to mix things up. As amazing as it’s been building this brand, I think we can do something more meaningful.
Starting from next month, we are rebranding into ENOUGH. A non-profit, activism apparel brand that creates powerful, original clothing based around social issues we feel passionate about.
Every design will have an associated charity that the profits will be donated to.
I know what you’re thinking, don’t worry. We’ll still sell tote bags. On the website there will be a whole TomsTotes section with all our existing designs. All the profits for TomsTotes designs will be donated to a charity of my choosing, most likely a children’s hospice.
We’re going to have some new faces joining us and I’m really really excited about that. You are all going to love this new direction and I cannot wait to share it with you.
For those who’ve been here a long time, what a journey it’s been! Tom’sTotes may become less of the focus, but it will always be an important part of this brand and it’s you people who allowed this all to happen.
