Irina Liechti Design

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18/09/2026

Bringing a sense of serenity and alignment to life through intentional design.

For this project, I wanted to create a visual identity that speaks directly to the soul of Calm + Core Wellness and Yoga. Every element—from the organic serif typography and grounding colour palette to the minimalist star icon—was crafted to evoke balance, mindfulness, and a deep connection to self.

Design is more than just how a brand looks—it’s about how it makes you feel before you even step onto the mat.

What do you think of this earthy, mindful direction? Let me know in the comments below! 👇

12/09/2026

Strategic design meets intentional user experience. Here is a look at a custom, multi-device digital identity built to feel seamless, modern, and aligned with your business goals.

✨ Ready for a web presence that elevates your brand to match the standard of your expertise? Send a direct message or head to the link in our bio to launch your next project.

Natalie Engler Rechtsberatung

minimaldesign

29/08/2026

Elevating brands through clean aesthetics and strategic user experience. Here is a glance at a custom web layout designed to look effortless while driving conversion.

✨ Need a website that truly reflects the quality of your work? Drop a message or visit the link in our bio to collaborate.

Natalie Engler Rechtsberatung

25/08/2026

Your brand is speaking long before you ever get a chance to pitch. 💬✨

Branding isn’t just your logo or color palette—it’s the entire experience someone has with your business at every single touchpoint.

Here are 4 subtle places your brand is communicating when you’re not around:

01. Your Website: The initial digital handshake. People are deciding if they feel comfortable with your business before they ever hit "Contact."

02. Your Instagram Grid: It sets the aesthetic and visual tone instantly. Viewers take in your overall vibe before reading a single line of text.

03. Your Proposals & PDFs: Consistency builds trust. A disconnect between your online presence and your paperwork erodes confidence right at the finish line.

04. Your Discovery Call: The post-call feeling is part of your identity. The pre-client experience shows people exactly what working with you will be like.

At the end of the day, your brand isn't just what you create—it's how you make people feel. 🌿

Which of these touchpoints feels like it needs a little extra love in your business right now? Drop a DM or leave a comment below! 📩

17/08/2026

Reframing "no" as progress. Every rejection gets you one step closer to your dream client. Keep going!

Save this post for the next time you need a gentle reminder. 📌
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KeepGoing

15/08/2026

Instagram got a typeface refresh. 💬 What are we thinking?

Meta just dropped a brand-new wordmark for Instagram. The new look features custom typography with tighter connections, bolder stroke weights, and some very distinct letterforms.

Is it a modern, energetic upgrade—or a hit to legibility?

Drop your thoughts below: Love it or Leave it? 👇

kaystudioco branddesigner logodesign

14/08/2026

Here’s a look at the primary logo for Aether Athletics—part of a complete visual identity kit built for modern performance brands.

Looking to elevate your sportswear brand with a distinct visual identity?

Drop me a DM or check the link in my bio to collaborate. 📩

apparelbrand

11/08/2026

A continuous loop representing infinite motion and performance.

Here’s a look at the secondary badge mark for Aether Athletics—part of a complete visual identity kit built for modern performance brands. Clean, scalable, and designed to look sharp on everything from apparel to digital media.

Looking to elevate your sportswear brand with a distinct visual identity?

Drop me a DM or check the link in my bio to collaborate. 📩

01/08/2026

Behind the brand: Aether Athletics ⚡️

A complete visual identity concept built around precision, performance, and the science of movement. Earthy tones meet sleek typography to create a refined aesthetic for modern activewear.

What’s your favorite element? 👇🏽

05/07/2026

At Kay Studio Co., we don’t just create logos—we build intentional visual identities. From the perfect color palette to meticulous typographic details, your brand should be a direct reflection of your business's core essence: clean, modern, and aligned with your biggest ambitions.

Whether you're launching fresh or completely elevating your current market position, we offer tailored design experiences to meet you exactly where you are:

✨ The Signature – Tailored for startups and purpose-driven solopreneurs.

💼 The Luxe Experience – Deep strategy paired with sophisticated design for high-end markets.

🤝 The Retainer – Seamless, ongoing studio access for long-term consistency.

Ready to turn your vision into a cohesive brand identity? Let’s design something meaningful together.

🔗 Click the link in our bio or drop us a DM to enquire now.

📧 [email protected]

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London

Website

http://irinaliechti.com/

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