15/01/2026
H&M Group now operates across 3,600+ stores in nearly 80 markets, alongside strong online expansion across its portfolio brands.
Scale like this requires robust, flexible and compliant supply chains, not just volume.
For suppliers and brands, the challenge isn’t only production, but also:
• Speed to market
• Consistent quality across regions
• Responsible sourcing & compliance
• Agile partners who can scale up and down
Going into 2026, the brands that succeed will be those working with fewer, stronger, and more agile sourcing partners.
At Ozcan Sourcing, we work closely with manufacturers and brands to support these evolving global requirements.
Source: H&M Group – Markets & Expansion (31 Aug 2025)
https://hmgroup.com/about-us/markets-and-expansion/
OzcanSourcing
