Percival

Percival Subverting the classics. Menswear made in London where possible The garments stand alone in both their fit and utilitarian workmanship.

At Percival we use lasting, honest fabrics in styles that capture a sense of adventure with playful buttons and contrast linings. Each piece is built to last with a philosophy of lasting style taking precedence over trend led shapes. Everything is designed in London and made in the UK where we can. Check back for promos, spontaneous sales and exciting news

what does spiderman, our chief of brand and a tonne of sun-kissed content creators have in common? wrong answers only & ...
11/07/2026

what does spiderman, our chief of brand and a tonne of sun-kissed content creators have in common? wrong answers only

& Paul Strong

Sam Butler
Ethan Kieffer
Max Ram
Jerry JRK
Cy Robinson | 𝑴𝒆𝒏𝒔𝒘𝒆𝒂𝒓 𝑭𝒂𝒔𝒉𝒊𝒐𝒏 ⚡️
LOUIS MACIPE

Castelfalfi , is an estate steeped in history and great place to test drive high summer garms. Medici summer, Tuscan par...
10/07/2026

Castelfalfi , is an estate steeped in history and great place to test drive high summer garms.

Medici summer, Tuscan paradise. A place that can reset every thing just by looking at the rolling hills, food grown down the road, and probably the best old fashioned I’ve had in years.

Believe it not this was meant to be one of our first instalments of AW26 but El Niño had different plans. New Season is ...
09/07/2026

Believe it not this was meant to be one of our first instalments of AW26 but El Niño had different plans.

New Season is live and online — go mad x

New Season has landed.Yeah, we know the heatwave’s still hanging around. But cooler evenings have a habit of creeping in...
08/07/2026

New Season has landed.

Yeah, we know the heatwave’s still hanging around. But cooler evenings have a habit of creeping in. Especially when “one more pint” somehow turns into closing time.

02/07/2026

15.07.2026

🏁

Something new is on the way. (Actually, quite a few things.)Link in bio to shop first
01/07/2026

Something new is on the way. (Actually, quite a few things.)

Link in bio to shop first

Percival is now at Selfridges Birmingham.We’ve filled the space with our SS26 favourites, a handful of tailoring heroes,...
30/06/2026

Percival is now at Selfridges Birmingham.

We’ve filled the space with our SS26 favourites, a handful of tailoring heroes, and an exclusive Selfridges T-shirt and cap you can only get here.

Find us on the Men’s Designer Floor. Bonus points if you arrive with Black Sabbath in your headphones.

28/06/2026

To celebrate the weather being the under 30 degrees we’re dropping a fresh collection of super transitional bits.

New Season is coming v soon

If your mates looked this good, you’d post them too.A selection of tailoring is now in our Summer Sale.
27/06/2026

If your mates looked this good, you’d post them too.

A selection of tailoring is now in our Summer Sale.

Address

7 Marshall Street
London
W1F7EH

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