
18/02/2024
Coming soon
THE BIBA STORY: 1964-1975 curated by
In the summer of 1963, fashion illustrator Barbara Hulanicki established a mail-order company selling affordable fashion appealing to a new generation of young women, which she named Biba.
The Biba Story explores how fashion phenomenon Biba blossomed to become the world’s first lifestyle label, sparking a revolution in how people shopped and how Biba earned its spot as the brand that epitomises 1960s and 1970s fashion.
Image: in Biba’s Art Nouveau-inspired Rainbow Room restaurant in 1971.
Exhibition dates: 22nd March - 8th September 2024