White Coco

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White Coco White Coco was set up in 2012 with one sole aim - to offer our customers a hand-picked carefully chosen collection of clothes that give a "different" look.

Now based in Hungerford, Harrogate, Summertown and King’s Rd Chelsea.. we have something for all ✨ ABOUT WHITE COCO

"In order to be irreplaceable one must always be different"
Coco Chanel


White Coco was set up in 2012 with one sole aim - to offer our customers a hand-picked carefully chosen collection of clothes that give a "different" look. We are constantly sourcing products from France, Italy and Spain which enables us to provide a range of casual tops, shirts, knitwear, jackets and evening coats that we accessorise with our scarves and jewellery to create an effortless and elegant look that we feel is the essence of White Coco. Our clothes are stylish, sometimes quirky but definitely fun and are good additions to your wardrobe basics. Our prices range from £25 to £250 and we are always looking for new and original items to offer you. We are excited to be launching this website which now offers you a chance to buy our clothes online. We hope you like the new season's collection which combines colour and a touch of neon with classic linen and cool whites for summer. Please do contact us if you cannot find what you are looking for or to give us your feedback. We would love to hear from you. Enjoy shopping! With love
Sally, Charlotte and Sarah xx

Events coming up at White Coco ✨Reasons to come to White Coco this winter, from pop ups to styling sessions, festive sho...
25/10/2026

Events coming up at White Coco ✨

Reasons to come to White Coco this winter, from pop ups to styling sessions, festive shopping days and a few other surprises along the way.

Swipe to see what’s going on, and get your diaries out!

We can’t wait to see you 🤍

Drayton Clothing • Saturday 31st October
Pop up • King’s Road, Chelsea

The best unisex boxers, made to be worn well and worn often. From bed to beach, city to countryside, they’re made for wherever life takes you.

Come and start off your Christmas shopping with us this Saturday!

Dinetta Clothing • Friday 30th October - Sunday 1st November
Pop Up • Harrogate

Ginetta Clothing is all made in Britain using top quality material - well-made garments that reflect the same care and craft that Ginetta Cars has stood for since 1958.

Chris Cowdrey Book Launch • Wednesday 4th November 6-8pm
King’s Road, Chelsea

The former England cricket captain has built a distinguished second career in broadcasting, philanthropy and writing. Join us in our Chelsea shop as Chris launches his first novel, the crime thriller.

Baker Miller Cashmere • Friday 6th - Saturday 7th November
Pop up • Hungerford

Baker Miller is 100% Grade-A cashmere with no sneaky synthetics in - it ticks every box!

A Colour & Styling morning with Clare Ashcroft • Wednesday 11th November
Summertown, Oxford

Clare will be joining us at our Summertown shop for a colour and styling demonstration, helping you refine your wardrobe, discover your personal style, and find inspiration for everyday dressing.

Please email us at [email protected] to book your free ticket

Ping Piglet Jewellery • Friday 27th & Saturday 28th November
Pop up • King’s Road, Chelsea

Jewellery that’s a bit different and ground breaking - the perfect gift this Christmas ✨

Burge’s Meadows Drinks & Canapés • Tuesday 10th November King’s Road
King’s Road, Chelsea

Help support the Burge’s Meadows charity and meet up with your friends and family for a fabulous evening of drinks, canapés and Christmas Shopping.

Tickets available on our website ✨

The best day celebrating 15 years of White Coco 💗A huge thank you to all our loyal and lovely customers who came along t...
22/10/2026

The best day celebrating 15 years of White Coco 💗

A huge thank you to all our loyal and lovely customers who came along to celebrate with us. We had the most amazing day and we’re so grateful for all the love and support you have shown us over the years. Here’s to many more! 🥂✨

A little reminder that our 15th birthday collection is still available online and in store, alongside lots of other newness! 🛍️

✨ We’re Hiring! ✨An exciting opportunity has arisen to join the White Coco team as our Office & Operations Lead, based a...
20/10/2026

✨ We’re Hiring! ✨

An exciting opportunity has arisen to join the White Coco team as our Office & Operations Lead, based at our King’s Road boutique in Chelsea.

We’re looking for a highly organised, proactive and enthusiastic individual who thrives in a fast-paced environment. This is a varied, hands-on role combining retail operations, customer service, e-commerce and support to our wider team.

If you love fashion, have a keen eye for detail and enjoy making things run smoothly, we’d love to hear from you!

📍 King’s Road, Chelsea
📩 To apply, please send your CV to [email protected]

NEW IN: The Second Drop of Autumn is now live ✨A few of our favourite pieces from the latest collection, all available o...
18/10/2026

NEW IN: The Second Drop of Autumn is now live ✨

A few of our favourite pieces from the latest collection, all available on our website now 🤎

WHITE COCO IS TURNING 15! 🥂Join us at one of our four shops next Wednesday 21st October to celebrate 15 years of White C...
14/10/2026

WHITE COCO IS TURNING 15! 🥂

Join us at one of our four shops next Wednesday 21st October to celebrate 15 years of White Coco. Come and enjoy a glass of fizz and an exciting birthday offer waiting for you in store that day!
We will also be launching our “15 Items for 15 Years” birthday collection.

We can’t wait to see you xx

The Sophie Jersey is finally back in stock! 🫶🏻Our standout knit comes in five colours, each with its matching Pippin sca...
10/10/2026

The Sophie Jersey is finally back in stock! 🫶🏻

Our standout knit comes in five colours, each with its matching Pippin scarf. A classic wardrobe essential you will be wrapped up in all season and won’t want to take off.

Available online and in all our stores right now.

Minnie’s Autumn Top Picks 🍂I have picked a few of my favourite pieces from our new AW26 collection. The ones I will be r...
04/10/2026

Minnie’s Autumn Top Picks 🍂

I have picked a few of my favourite pieces from our new AW26 collection. The ones I will be reaching for all season long!

Easy to wear and easy to layer, they are the perfect additions to your autumn wardrobe 🤎

The Clementine Jacket in Chocolate, Marin Cords in Ecru and the Haze Scarf

The Sophie Jersey and Pippie Scarf in Ecru/Chocolate with the Rhea Jeans in Chocolate

The Kylie Gilet in Ecru

The Brielle Jersey in Navy and Rhea Jeans in Ecru

The Sophie Jersey and Pippie Scarf in Ecru/Chocolate with the Rhea Jeans in Chocolate

The Clementine Jacket in Chocolate

The Marin Cords in Ecru

The Kerris Jacket

The Ocie Top in Chocolate and Haze Scarf

The Teddi Top in Chocolate and Piper Moleskin Jeans in Winter White

The Kerris Jacket

The Teddi Top in Chocolate and Piper Moleskin Jeans in Winter White

The Clementine Jacket in Chocolate and Marin Cords in Ecru

27/09/2026

Autumn has officially arrived, and we are SO excited for our Autumn Launch across all our shops this Thursday 1st October! 🤎

Come and join us in Harrogate for a day of gorgeous new season pieces, fizz, brownies & coffee all day long 🥂☕️

Laura’s top picks are:
- The Rhea Jeans in Stone
- The Bounty Slipover
- The Kerris Jacket
- Fowie Jersey
- Haze Scarf
- Ember coat

We can’t wait to see you! ✨

Address

227 King's Road
London
SW35EJ

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 11:30am - 5pm

Telephone

+447768824988

Website

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