POWAH

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POWAH POWAH creates luxury lingerie and loungewear

Where global heritage, artisanal craft and beautifully lived moments come together. Launching 2026

Power comes from wearing great underwear
POWAH, underwear that will make them beg for more...
For people who are looking for a mini adventure

24/09/2026

What were your favourite moments from this London Fashion Week?

There were surprises from M&S, but Alexander McQueen has to be my ultimate favourite; he would have been proud of his house continuing his legacy.

22/09/2026

From my Punjabi neighbours, to Nigerian co-workers sharing their music with me, so many different cultures have shaped who I am today.

I’m paying homage to all of these people in my collection, stitch by stitch.

Swipe to find out.....THERE AREN'T ANY! Fast fashion is harmful to our environment, and is causing over-production of po...
20/09/2026

Swipe to find out.....

THERE AREN'T ANY! Fast fashion is harmful to our environment, and is causing over-production of poor product.

It may seem tempting, but buying 1 well-made item, vs 10 poorly made items will benefit you and the environment in the long run.

19/09/2026

To every woman who has ever felt like she came from too many places to fit neatly into one box.

Who has been shaped by more than one culture, more than one version of beauty, more than one understanding of what it means to feel at home in herself.

POWAH is for you. Built from exactly that place.

Lace has been smuggled across borders, banned by royal decree, compared in value to gold and land, and built into entire...
17/09/2026

Lace has been smuggled across borders, banned by royal decree, compared in value to gold and land, and built into entire economies from the skills of women that history almost entirely forgot to record.

From the simultaneous invention of needle lace in Venice and bobbin lace in Flanders in the early 16th century, to the moment the machine arrived and changed everything. Today handmade lace is rare, a skill in decline, and incredibly special if you still happen to witness it.

Save this post. It changes how you look at every piece of lace you've ever worn.

15/09/2026

These stunning beaded fabrics I saw at really took me back to what originally started POWAH - beautiful Indian saris that I had collected, that have been sitting unseen for years! My first idea was to turn them into intimates, and I hope one day I can offer this as one-of-a-kind pieces, however for now POWAH has developed into it’s own collection inspired by such textiles.

How long have you had the oldest item in your wardrobe?
13/09/2026

How long have you had the oldest item in your wardrobe?

12/09/2026

POWAH brings you a new way to see luxury - one that isn’t following the rules of beige and minimal, but steeped in colour, craft and heritage.

It distills every travel memory into silk and lace, draping across your curves like a second skin.

Did you know that roughly a third of products labelled as silk online aren't actually silk?This post breaks down every t...
10/09/2026

Did you know that roughly a third of products labelled as silk online aren't actually silk?

This post breaks down every test you can do at home to tell real silk from synthetic, including which ones are actually reliable and which ones get repeated endlessly despite being less conclusive than people think.

Save this one for the next time you're shopping for something that claims to be silk. It will change how you buy.

08/09/2026

I was so impressed by the range of countries represented at , it’s honestly so inspiring to see everything in one place! And the best part, I found some trims for collection number 2 ✨

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