The Panama Hat Company

The Panama Hat Company Family-run Panama hat specialists with nearly 40 years’ experience, based in Luton. PASSIONATE ABOUT PANAMAS!

Led by Ecuadorian-born Jenny and her daughter Mavi, we combine heritage craftsmanship with modern style to offer one of the UK’s largest ranges of authentic Panama hats. A genuine Panama hat should never be described as simply a straw hat! By virtue of its name, it is in fact a very unique hat, skillfully handwoven in Ecuador over several days or even months. Panama hats are woven from Paja Toquil

la straw, a member of the palm family indigenous to the coastal regions of Ecuador. Their history can be traced as far back as the Incas who were the first to weave hats from this fibrous plant. Since then the extraordinary Panama hat has had a wonderful and varied history. There are different qualities of Panama hats, depending on the fineness of the weave, and therefore can suit every pocket – from the exclusive Montecristi Panama hat, which can take up to 4 months to weave, to the standard woven Panama, which can take only 2-3 days. The weaving process is just a small part of the fascinating journey of a Panama hat, from straw to finished hat. Dependent on shape and weave, some Panama hats can be rolled up, making it a desirable feature for travel. Today the Panama hat, ever-known for its classic style and quality, has retained its charm yet has become ever more fashionable with new styles and patterned weaves to suit all tastes and pockets. See our fantastic selection of Panama hats on our website: www.panamahats.co.uk

Once you have a Panama hat, you will never look at a straw hat in the same way – at the Panama Hat Company we hope you appreciate this amazing piece of craftsmanship and keep this small but dying cottage industry alive for many more years to come !

27/08/2026

A little behind-the-scenes craftsmanship from our Luton factory 🎩✨

Here’s our Georgina Wide Brim Panama being carefully wired and bound by hand - one of the many traditional processes that goes into finishing our Genuine Panama Hats.

Each hat begins its journey handwoven in Ecuador, before being shaped, wired, bound and expertly finished by our team here in Luton, England.

It’s these details and the skilled hands behind them that make every hat special. 🤍

14/08/2026

✈️ Travelling with your Panama Hat? 👒

Did you know that when you go on holiday, you can easily pack your Panama Hat safely in your cabin bag or suitcase?

Simply pack the crown with soft clothing, place your hat carefully amongst your clothes and you’re ready to travel. ☀️🌴

Prefer to keep your hat with you? Our fabulous magnetic hat clips are the perfect travel accessory, allowing you to attach your Panama securely to your handbag or travel bag. Stylish, practical and hands-free! 🤍

So whether you pack it or clip it, there’s no reason to leave your favourite Panama at home.

Where will you be taking yours this summer? ✈️🌍

13/08/2026

🎩 A celebration of British hat-making heritage

James and Mavi are showing off one of their favourite hats each from this season. Both individually blocked and personalised with bespoke ribbons right here in our Luton factory.

Luton has been at the heart of British hat-making for centuries, and we’re incredibly proud to continue that tradition today, using specialist skills and traditional techniques to block, shape and finish our hats.

With an extensive choice of ribbons and trims, we can also personalise your hat to create something a little more individual.

Have you purchased a hat from us before? Or would you be interested in coming behind the scenes to discover more about British hat-making?

🏭 Factory tours are available at our Luton factory, giving you the opportunity to see the craftsmanship, machinery and heritage behind our hats.

We’d love to welcome you.

A little holiday inspiration ☀️🤍Our elegant Georgina Wide Brim Planter Panama is a timeless summer style, featuring a st...
11/08/2026

A little holiday inspiration ☀️🤍

Our elegant Georgina Wide Brim Planter Panama is a timeless summer style, featuring a structured crown and wide, flat-edged brim for fantastic sun protection and an effortlessly sophisticated look.

Handwoven in Ecuador in a Cuenca 3/5 weave, this genuine Panama hat is beautifully lightweight and breathable, before being expertly blocked and finished in our factory in England using traditional hat-making techniques.

With its clean silhouette, the Georgina can be finished with a classic chocolate leather band (as shown) or a smart black petersham band, allowing you to choose the look that suits your style. Perfect with a summer dress by the pool, but equally elegant for weddings, race days and other special occasions.

✨ Brim: approx. 8cm / 3¼ inches
✨ Crown: approx. 10cm / 4 inches
✨ Genuine Toquilla straw
✨ Handwoven in Ecuador
✨ Finished in England
✨ Choice of chocolate leather or black petersham band
✨ Non-foldable

Timeless craftsmanship. Modern sophistication. Exceptional quality.

☀️ NOW AVAILABLE IN NATURAL! ☀️Due to its popularity, we’ve added a Natural version of our much-loved Joules Cheltenham ...
10/08/2026

☀️ NOW AVAILABLE IN NATURAL! ☀️

Due to its popularity, we’ve added a Natural version of our much-loved Joules Cheltenham Panama. Previously available in Ivory, it’s been one of our best sellers this season, so we simply had to make more!

And although it’s a classic style for men, the Cheltenham looks equally fabulous on women, making it a wonderfully versatile Panama for anyone who loves a timeless summer hat. 🤍

Handwoven in Ecuador from genuine Toquilla straw using the traditional Cuenca herringbone weave, it’s exceptionally lightweight and breathable. Perfect for keeping you cool and protected on warm, sunny days.

Each hat is carefully blocked and finished by hand in our Bedfordshire factory, using traditional hat-making techniques and machinery.

✨ Available in Ivory or Natural
🎩 Choice of navy or black band
🧵 Bespoke trims also available
☀️ Lightweight and breathable
🇪🇨 Handwoven in Ecuador
🇬🇧 Finished by hand in England

Brim: approx. 7cm / 3in
Crown: approx. 9cm / 3.5in

One of our best sellers this season. Grab yours before it sells out! ☀️

Handwoven in Ecuador in a fine Cuenca weave and expertly blocked and finished in England at The Panama Hat Company in Lu...
06/08/2026

Handwoven in Ecuador in a fine Cuenca weave and expertly blocked and finished in England at The Panama Hat Company in Luton, the Limited Edition Balfour Fedora is a true celebration of traditional hat making.

Named after the historic Balfour hatmakers of Luton, this elegant Fedora combines heritage with contemporary style. Finished with a distinctive silver, plum and black striped grosgrain band and a luxurious satin sweatband, it’s designed for exceptional comfort and effortless sophistication.

Whether you’re exploring a coastal town, attending a summer event or simply enjoying the sunshine, the Balfour is a hat you’ll treasure for years to come.

✨ Genuine Panama Hat
🇪🇨 Handwoven in Ecuador
🇬🇧 Finished in England
👒 Fine Cuenca weave
📏 Brim: approx. 5.5–6.5cm (2–2¾”)
📏 Crown: approx. 11cm (4”)

Available now while this limited edition lasts.

✨ Introducing the Mayfair Mosaic ✨The first design in our New Classic Paisley Collection, the Mayfair Mosaic beautifully...
23/07/2026

✨ Introducing the Mayfair Mosaic ✨

The first design in our New Classic Paisley Collection, the Mayfair Mosaic beautifully combines timeless Panama craftsmanship with a striking geometric paisley band in rich burgundy, sapphire and gold tones, inspired by classic European textiles.

Handwoven in Ecuador from genuine toquilla straw and expertly blocked and finished in our Luton factory, each hat is individually handcrafted to the highest standard, blending heritage styling with modern luxury.

Versatile by design, the rear brim can be worn turned up or turned down, allowing you to create two distinctive looks. Whether you prefer a relaxed, traditional silhouette or a sharper, contemporary finish, your Panama hat adapts effortlessly to suit the occasion.

Perfect for summer weddings, garden parties, race days, holidays or simply enjoying the sunshine in style.

The Mayfair Mosaic is just one of six distinctive designs in our New Classic Paisley Collection. From bold geometric patterns and elegant floral paisleys to rich heritage-inspired prints, each hat has its own unique character while celebrating timeless craftsmanship and effortless sophistication.

🌿 Genuine Panama Hat
🇪🇨 Handwoven in Ecuador
🇬🇧 Blocked and finished in England

Discover the full New Classic Paisley Collection at www.panamahats.co.uk

Address

Hat House, 32 Guildford Street
Luton
LU12NR

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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