Identity Fashion

Identity Fashion Identity Fashion is a national award winning women's fashion boutique

✨🎉 WE’RE TURNING 11! 🎉✨Join us as we celebrate 11 wonderful years of fashion, style, and the incredible community that h...
24/06/2026

✨🎉 WE’RE TURNING 11! 🎉✨

Join us as we celebrate 11 wonderful years of fashion, style, and the incredible community that has supported Identity Fashion every step of the way.

🥂 Welcome drinks from 12 PM
📅 Saturday, 11 July
📍 Royal William Yard
⏰ Celebration continues until 6 PM

Enjoy:
✨ Exclusive discounts
🎁 Raffle prizes
💝 One lucky buyer will WIN a £100 voucher to spend in-store!

This milestone wouldn’t be possible without our amazing customers, and we’d love for you to celebrate with us. Bring your friends, enjoy a glass of bubbly, and let’s make this anniversary one to remember!

Thank you for being part of our journey – here’s to the next chapter together! ❤️

17/06/2026

New collection of beautiful Italian leather bags 👌

16/06/2026

Sneak peek of what is new in store RWY Royal William Yard

08/06/2026

What a beautiful evening celebrating the launch of Megan’s new collection — Dart & Grey ✨

Last Friday marked the beginning of something truly special. A collection of perfectly tailored designs, created with elegance, individuality and sustainability at its heart. Every piece reflects Megan’s passion for bespoke fashion and timeless style.

Thank you to everyone who joined us to support this exciting new chapter and made the evening such a success. We are so proud to showcase this stunning collection exclusively at Identity Fashion.

We’re so excited to invite you to the launch of Megan’s brand new exclusive collection for Identity Fashion ✨Designed an...
29/05/2026

We’re so excited to invite you to the launch of Megan’s brand new exclusive collection for Identity Fashion ✨

Designed and handmade right here in Plymouth, this beautiful collection celebrates creativity, individuality and local talent. Join us in store to discover Megan’s unique designs and support fashion made with passion ❤️



A huge congratulations to the new Mayor of Plymouth and his wonderful wife on this incredible honour. ✨We are so proud t...
25/05/2026

A huge congratulations to the new Mayor of Plymouth and his wonderful wife on this incredible honour. ✨

We are so proud to see our valued customers looking absolutely fantastic, dressed in one of our signature shirt and trouser combinations for such a special occasion.

Wishing you both a truly successful and inspiring term ahead, filled with positivity, achievement and unforgettable moments for our beautiful city.

Thank you for allowing us to be a small part of your journey. 💙

20/05/2026

New arrivals have landed at Identity ✨
Think effortless linen layers, flowing silhouettes and statement prints designed to move beautifully with you from day to night.

These are the pieces you’ll reach for all summer long — relaxed, elegant and endlessly wearable.

Visit our website now to discover the full collection before your favourites are gone 🤍

Address

Units 9 And 10 Mills Bakery, Royal William Yard
Plymouth
PL13GE

Opening Hours

Monday 10am - 5:30pm
Tuesday 10am - 5:30pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 5:30pm
Saturday 10am - 5:30pm
Sunday 10:30am - 4:30pm

Telephone

+441752267951

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