Shades of White Bridal Boutique

Shades of White Bridal Boutique Luxurious Cambridgeshire stockist of Justin Alexander, Willowby by Watters, Wendy Makin, Maggie Sottero and Mark Lesley. For your maids we have Motee Maids.

At Shades of White you will have a bridal experience like no other. Our stunning boutique is located on the banks of the River Great Ouse in the picturesque town of St Ives Cambridgeshire. Magnificent surroundings house an astonishing selection of Wedding Dresses from some of the worlds most renowned and multi award winning designers. We love nothing more than empowering our brides to feel their

very best on their Wedding Day. Our thoughtfully selected designers include Maggie Sottero, Justin Alexander, Mark Lesley, Wendy Makin and Willowby by Watters.

Kat & Ben I really don’t even know where to start. Two of the most beautiful souls and a true honour to photograph. Kat ...
10/08/2026

Kat & Ben

I really don’t even know where to start. Two of the most beautiful souls and a true honour to photograph.

Kat & Ben got married at the beautiful Holmewood Hall surrounded by the most amazing group of family, friends and the most special lil lady, their daughter Millie.

I knew from our first call that we would have the best day together and I was exactly right. Photographing their wedding day felt like photographing the wedding day of two close friends that I’ve known forever. The love that Ben & Kat share is once in a lifetime and you can see it bursting through in these photographs. In real life, it was even more special to see. It’s clear that once Millie entered their lives - their love just spread even more and getting to photograph their beautiful family of three was truly so wonderful.

A day of beautiful vows, incredible speeches, an epic first dance and a cheeky ice cream station. It was perfect from start to finish and I wish we could do it again guys!!😆💛

This is just a little sneak peek at their day and I’m reserving a whole post for some of the prep photos because we got some stunning moments that I simply have to put in their own post.

All my love guys, thank you so much for having me! ♥️

Amazing Suppliers:

Video: Josh Mills
Content:
Venue: Holmewood Hall
MUA: Kirsty Pender Wedding Makeup Artist Hertfordshire
Hair: Lindsey | Bridal Hairstylist | Leicestershire & East Midlands
Florals: Lily Cora Flowers | Cambridge wedding florist
Dress: ✨ 𝗦𝗵𝗮𝗱𝗲𝘀 𝗼𝗳 𝗪𝗵𝗶𝘁𝗲 ✨

Real  Brides - my nieces ❤️Today I had the absolute pleasure of attending this perfect Wedding!  Beth and Kim choose to ...
31/07/2026

Real Brides - my nieces ❤️

Today I had the absolute pleasure of attending this perfect Wedding! Beth and Kim choose to get married in Brighton just as the pride weekend celebrations start. The atmosphere in Brighton is off the charts

What an emotional day it has been, from dressing both Beth and Kim to witnessing the first look with the Dads. Many tears have been shed! Oh and the vows🥲

30/07/2026

Warning…. You might just fall in love with Athene 🤍

Some Wedding Dresses shout for attention… ATHENE by Abella Bridal simply whispers elegance.

Clean lines, luxurious fabric, a silhouette that feels effortlessly glamorous… this is the gown for brides who believe that timeless will always be in style.

Now its over to you👇🏻

Could you see yourself walking down the aisle in Athene?
🤍are you dreaming of a sleek, minimalist bridal look, or are you all about sparkle and lace?

Tell us in the comments TEAM MINIMALIST or TEAM SPARKLE

Know a bride who needs to see this? Send this reel to her, she might just have found the one!

Save this post for your dress inspiration and book your appointment at Shades to experience Athene in person

5 Things every Bride should know before visiting Shades of WhiteShopping for your wedding dress is one of the most excit...
28/07/2026

5 Things every Bride should know before visiting Shades of White

Shopping for your wedding dress is one of the most exciting parts of your wedding planning, but there are a few things that might surprise you

🤍 1. You can absolutely say YES at your first appointment.
There’s no rule that says you have to visit numerous boutiques before finding the one. If you find a gown that makes you feel incredible trust that feeling

🤍2. Not Everyone has the emotional “say yes to the dress” moment… and that’s completely normal
Some brides cry, some laugh, some clap or skip and some simply smile and know it’s right. There is no right or wrong way to find your wedding dress

🤍3. Your guests are there to support your decision - not make the decision for you.
Bring the people who know you best and will encourage you to choose the dress that makes you fell amazing. Their role is to celebrate your choice, not
question it

🤍4. Keep an open mind
You might arrive convinced you want fitted satin…. And leave completely in love with romantic lace or dreamy tulle. Some best bridal moments happen when you try something you never expected to love

🤍5 relax and enjoy the experience
Finding your wedding dress should be exciting, memorable and fun. Forget the pressure, trust the process, and allow yourself to enjoy every moment

At Shades of White. I am here to guide you every step of the way, helping you find a gown that feels beautifully and authentically you!🤍

Ready to fins your dream dress? I’d love to welcome you to the boutique

25/07/2026

Say Hello to Bellevue Royale

Romantic, timeless and effortlessly elegant… Bellevue Royale is the gown for brides dreaming of a classic bridal look with a modern touch.

Featuring exquisite lace detailing, a beautifully flattering silhouette, and the most breathtaking train, this gown is designed to make you feel every bit as incredible as you’ve imagined on your wedding day!

Whether you’re planning a grand celebration or an intimate ceremony, Bellevue Royal offers that unforgettable ’this is the one’ feeling.

Book your private bridal appointment at and experience the magic of finding your dream wedding dress in a relaxed, one to one setting.

BRIDES-TO-BE: 3 TOP TIPS BEFORE YOUR APPOINTMENT ✨Your dream dress moment is almost here! 💍 Before you step into our bou...
23/07/2026

BRIDES-TO-BE: 3 TOP TIPS BEFORE YOUR APPOINTMENT ✨

Your dream dress moment is almost here! 💍 Before you step into our boutique, here are 3 quick tips to help you make the most of your appointment:

1️⃣ Bring Inspo, But Keep an Open Mind
Pinterest boards are welcome! But be open to trying styles you might not expect - you could fall in love with something totally different 😍

2️⃣ Wear the Right Undergarments
N**e, seamless, and strapless is usually the way to go. It’ll help you get the best idea of how the dresses really look and fit!

3️⃣ Limit Your Entourage
We know it’s exciting, but too many opinions can get overwhelming. Bring your VIPs - the ones who truly get your vision 💕

Ready to find the one?
🔗 www.shades.of-white.co.uk ☎️ 01480 464774 ✉️ [email protected]

Your appointment at Shades is all about YOU! ✨Shades Riverside Boutique is spacious and light, whilst providing a warm a...
22/07/2026

Your appointment at Shades is all about YOU! ✨

Shades Riverside Boutique is spacious and light, whilst providing a warm and welcoming serene aesthetic. Designed with our brides in mind because I firmly believe that beautiful relaxing surroundings inspire women to feel good.

Oozing luxury, with flawless lighting, floor to ceiling mirrors, plush seating, and copious floor space. I have created a Bridal Heaven that is second to none in Cambridgeshire.

🔗 www.shades-of-white.co.uk ☎️ 01480 464774 ✉️ [email protected]

Allow us to introduce you to the breathtaking modest floral A-line wedding gown - Skylar by  ✨ Designed to sparkle from ...
20/07/2026

Allow us to introduce you to the breathtaking modest floral A-line wedding gown - Skylar by ✨

Designed to sparkle from every angle, this romantic gown features beautifully beaded and sequined lace layered over shimmering glitter tulle, creating an effortlessly elegant bridal look.

Timeless, romantic, and full of sparkle, this gown is made for brides dreaming of modest elegance with a touch of glamour! Book your private appointment to discover this beautiful design for yourself 💍

🔗 www.shades-of-white.co.uk
☎️ 01480 464774
✉️ [email protected]

There’s something magical about spring and summer weddings - the warm breeze, the golden hour glow, and YOU in the gown ...
18/07/2026

There’s something magical about spring and summer weddings - the warm breeze, the golden hour glow, and YOU in the gown of your dreams ☀️💐

Whether you're saying "I do" under a canopy of wildflowers or on a sun-drenched terrace, we have a range of beautiful dresses perfect for a summer wedding.

📸:

🔗 www.shades-of-white.co.uk
☎️ 01480 464774
✉️ [email protected]

Address

4 & 5 Manor Mews, Bridge Street
St Ives
PE275UW

Opening Hours

Wednesday 10am - 8pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 9am - 6pm
Sunday 10am - 4pm

Telephone

+441480464774

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