02/07/2021
The ideal candidate will expand the company's brand presence on various E-commerce and social media handles by finding the target audience. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.
Responsibilities
• Plan and execute digital marketing campaigns
• Monitor and analyze the effectiveness of marketing content
• Develop and manage website content
• Find and target audiences
• Build the business from scratch
• Lead product development, presentations, sales and marketing and profit and loss for Laguna’s shirt e-tail business
• Should be able to own the project and deliver the profitability.
Qualifications
• 3-5 years of experience in top E-commerce companies like Amazon, Flipkart, Myntra, Reliance, Ajio (Key qualification)
• Content creation skills, Conducting research, and gathering data.
• Strong leadership and liaisoning skills. Strong communication and analytical skills.
• Must have in-depth knowledge and hands-on Digital Marketing tools – Content creation, SEOs, Social Media, Ads, Software licenses, promotions, etc.
• Most Importantly - Must be from front end sales or marketing team of the retail group/brand
• Understand Design-Based Thinking & Planning. Good with Excel & PowerPoint.
• Be tech-savvy and persuasive and multi-tasking